Why it is better for a user to have a menu of options to select from rather than being forced through a product on a specific route? The benefits and drawbacks of creating an Interactive Product using web authoring software against presentation software. January 31, 2013. The product that is the most interesting and that has more and better quality then, the more people would buy the product and this means that there would be higher profit for the company. And tagged interactive product. January 7, 2013.