Get Passionate About Marketing: September 2006
1 You see a handsome guy at a party. You go up to him and say, "I'm fantastic in bed.". 2 You're at a party with a bunch of friends and see a handsome guy. One of your friends goes up to him and pointing at you says, "She's fantastic in bed.". 3 You see a handsome guy at a party. You go up to him and get his telephone number. The next day you call and say, "Hi, I'm fantastic in bed.". 5 You're at a party and see a handsome guy. He walks up to you and says, "I hear you're fantastic in bed.".
Get Passionate About Marketing: Get your identity right
It is usually in print or online, in the form of logos, business cards, letterheads, website, and other materials. Despite the growth in email use, a professionally created identity, which can be transferred to all of your communications is crucial to making a good first impression. Are you business cards design in WORD, do you print them out on thin paper and cut them out with the garden shears? Look at the rest of their communications, does it all match, does it convey one message. Not that I have anyt...