Having dealt with a customer the following day and won the business, I think the training fulfilled all my objectives.
We have used the approach in field sales, in retail sales environments and in call centres. All report significant improvements in their sales results! As an integral part of the approach we introduce a Personal Coaching Process to help ensure that valuable new skills and approaches learned are developed into habits. Is the most effective sales training we have run ever! Play2win - the process for winning major sales. Workshop in the U.K.