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Aesthetics and Consumption | What is aesthetics and does it matter when you buy a product? Let us know what do you think about this!

What is aesthetics and does it matter when you buy a product? Let us know what do you think about this!

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Aesthetics and Consumption | What is aesthetics and does it matter when you buy a product? Let us know what do you think about this! | cybermarketing2009.wordpress.com Reviews
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What is aesthetics and does it matter when you buy a product? Let us know what do you think about this!
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Aesthetics and Consumption | What is aesthetics and does it matter when you buy a product? Let us know what do you think about this! | cybermarketing2009.wordpress.com Reviews

https://cybermarketing2009.wordpress.com

What is aesthetics and does it matter when you buy a product? Let us know what do you think about this!

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When does aesthetics matter? | Aesthetics and Consumption

https://cybermarketing2009.wordpress.com/2009/01/24/when-does-aesthetics-matter

Laquo; LV, Aesthetics or not? But consumptions a lot…. How Much you pay for aesthetics? When does aesthetics matter? When I enter a perfume shop I am always stunned by a variety of bottles. They have different shapes, some may seem modest with their simple and classic forms, some attack us with crazy colors and astonishing shapes. All have one task – attract our eye and make us smell the content. This fragrance of Nina Ricci will be a good example, I liked this ‘appetizing design’:. She is a very sensiti...

2

LV, Aesthetics or not? But consumptions a lot… | Aesthetics and Consumption

https://cybermarketing2009.wordpress.com/2009/01/10/lv-aesthetics-or-not-but-consumption-a-lot

When does aesthetics matter? LV, Aesthetics or not? But consumptions a lot…. For LV, there are a lot controversy on its Aesthetics. However, it sells so good! It’s the biggest cash cow in LVMH group globally, especially in Japan and China. On the contrary, many friends of mine dislike LV strongly, as other brands, people have personal taste always. But, especially for LV, I guess one of the main reasons is because many people in my country(China) buy LV not for Aesthetics but to show sth. Somehow I don’t...

3

What if marketing was a nose thing…? | Aesthetics and Consumption

https://cybermarketing2009.wordpress.com/2009/02/20/what-if-marketing-was-a-nose-thing…

Laquo; How Much you pay for aesthetics? What if marketing was a nose thing? Although the sense of smell is probably the most mysterious of our five senses, it seems to be the less requ. Ested in our consumption environment. One of olfactory marketing pillars, sometimes called “logolf” (from the junction between “logo” and “olfactory”), is a new concept which defines the olfactory signature of a brand. Take for example Verizon Wireless. When launching its new LG Chocolate phone, the company chose to a...

4

How Much you pay for aesthetics? | Aesthetics and Consumption

https://cybermarketing2009.wordpress.com/2009/02/04/how-much-you-pay-for-aesthetics

Laquo; When does aesthetics matter? What if marketing was a nose thing? How Much you pay for aesthetics? Color is the most important aspect in aesthetics. Psychologists believe that 83% is done visually while receiving information. Moreover, color is also essential in purchasing and consumption activities. There is a famous 7 seconds theory in USA which means a customer only needs 7 seconds to make up his minds; and within this 7 seconds, the color effects take 67%. 10%, 20% or even 50% more? In fact whe...

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