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Data driven online marketing. Modern marketing should be responsive, quantifiable and very efficient. My skills enable me to help businesses achieve this by assisting in the following areas:. Paid and organic search. Analysis of other business data. Can I help you? Email (so I can respond). Projects generally fall into one or more of the following four areas:. When I have one week to solve a problem, I spend six days defining it. Then, the solution becomes obvious. Einstein. Latest from the blog. Posted ...

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Data driven online marketing. Modern marketing should be responsive, quantifiable and very efficient. My skills enable me to help businesses achieve this by assisting in the following areas:. Paid and organic search. Analysis of other business data. Can I help you? Email (so I can respond). Projects generally fall into one or more of the following four areas:. When I have one week to solve a problem, I spend six days defining it. Then, the solution becomes obvious. Einstein. Latest from the blog. Posted ...

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Home — E-Analytica | eanalytica.com Reviews

https://eanalytica.com

Data driven online marketing. Modern marketing should be responsive, quantifiable and very efficient. My skills enable me to help businesses achieve this by assisting in the following areas:. Paid and organic search. Analysis of other business data. Can I help you? Email (so I can respond). Projects generally fall into one or more of the following four areas:. When I have one week to solve a problem, I spend six days defining it. Then, the solution becomes obvious. Einstein. Latest from the blog. Posted ...

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Easily slice and dice your AdWords data. Quickly discover patterns and trends. Filter to find outliers and oddities. All you need to do is create and upload a keyword report. To get started (it's free). Check out this example:.

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eanalytica.com

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Blog — E-Analytica

http://www.eanalytica.com/blog

Agency Management and Expertise. Last week I enjoyed reading Andrew Goodman's SEL piece on The Death of Search Marketing Expertise. For those of you who haven't read it, Andrew laments the lack of knowledge/expertise among modern agency owners. Andrew's hypothesis is that this is a result of agency owners caring more about the growth of their business than the "craft" (my word) of marketing. . Posted on February 29, 2016 Read more ». Posted on February 1, 2016 Read more ». This is actually a fitting titl...

2

I Presented at Biddable World — E-Analytica

http://www.eanalytica.com/blog/Richard-Fergie-at-Biddable-World

Raquo; I Presented at Biddable World. I Presented at Biddable World. Was Ebay Wrong About Paid Search. I really enjoyed presenting at Kelvin Newmann's latest conference Biddable World. My presentation is embedded from slideshare above and the key ideas are bullet pointed below:. It is possible to measure the true value of something by not doing it and seeing what changes. But this is high risk (lots of missed sales) and it can sometimes be difficult to compare before/after because of seasonality.

3

random-thoughts — E-Analytica

http://www.eanalytica.com/random-thoughts

1 Split testing and static websites. 2 A Masters Thesis on Bid Management. 4 How to write stuff that gets anchor text links? 5 OS Open Postcode Data. Title: Notes - -. Split testing and static websites. I have a feeling that testing something new could be as simple as "git branch". Here is how it might work with a static website like this one:. Branch into a new directory. Implement feature to test. Generate branch html and send it to a new directory on the server. A Masters Thesis on Bid Management.

4

I have no idea what to call this post — E-Analytica

http://www.eanalytica.com/blog/correlation-causation-and-the-usefulness-thereof

Raquo; I have no idea what to call this post. I have no idea what to call this post. This is actually a fitting title for the following piece of mental spew because the title of a recent Moz article. Got me slightly riled up. The substance of the blog post is far more resonable - but the title does not do a very nuanced area justice. So in my own response I am not committing to a title out of cowardice. Correlation is not causation. Correlation is not causation. As far as it says something about causation.

5

Small Business SEO, PPC and Online Marketing in Newcastle — E-Analytica

http://www.eanalytica.com/online-marketing-newcastle

Small Business SEO, PPC and Online Marketing in Newcastle. My name is Richard Fergie and I am an expert with a proven track record of helping businesses use the internet to make more money. 5 years of experience in Online Marketing. Worked with many small and growing startups. Also have lots of ecommerce experience; managing online campaigns to maximise profit. Specialise in paid search (AdWords) and Web Analytics. Also have experience with Search Engine Optimisation and Email Marketing. Email Marketing:...

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ppcmasters.de

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You're looking at a website of a past PPC Masters. Get latest information about the PPC Masters here. 149; luna-park GmbH. 149; Clean Digital. 149; uSwitch.com. 149; IIH Nordic. 149; IIH Nordic. 149; Project A Ventures. Session: Kampagnen besser bewerten und steuern mit Google Analytics und Tag Manager. Session: Query Power: Breaking Down Search Queries to Improve our Keywords. Session: Google AdWords Strategien für die häufigsten Challenges. Session: Using alternative data sets to drive SEA success: Whe...

beyondthepaid.com

Can Too Many Ads Ruin PPC Ad Copy Testing? - Beyond the Paid

http://www.beyondthepaid.com/too-many-ads-ruin-ppc-ad-copy-testing

Ramblings about all things PPC. Pay per click strategy. PPC Books I Recommend. Can Too Many Ads Ruin PPC Ad Copy Testing? May 1, 2015. 2 weeks ago, I wrote a post on PPC ad copy testing. That ended up being my most popular post for April. One of the recommendations I made was to write a lot of ads, but only test 2 ads at a time, so you can get to statistical significance faster. Had another reason not to test multiple ad variations: profitability. Scenario 1, Actual Data. Scenario 1, Hypothetical. Here I...

wallpaperingfog.co.uk

Wallpapering Fog: Off the corporate grid part 1: Cheerio Windows

http://www.wallpaperingfog.co.uk/2013/09/off-corporate-grid-part-1-cheerio.html

Econometrics, marketing and data visualisation. Effective data visualisation for marketers. EU Cookie Law Compliance Statement. Thursday, 26 September 2013. Off the corporate grid part 1: Cheerio Windows. I wrote a post a while ago about how I planned. To try a little geek project of dropping myself off the corporate web. No more free GMail, other Google tools, or Microsoft Windows. and see how much I miss them. Is 'free' worth the price? This post is part one - dumping Windows for Linux on an old laptop.

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eanalytica.com

Home — E-Analytica

Data driven online marketing. Modern marketing should be responsive, quantifiable and very efficient. My skills enable me to help businesses achieve this by assisting in the following areas:. Paid and organic search. Analysis of other business data. Can I help you? Email (so I can respond). Projects generally fall into one or more of the following four areas:. When I have one week to solve a problem, I spend six days defining it. Then, the solution becomes obvious. Einstein. Latest from the blog. Posted ...

eanalytics.de

eAnalytics :: Integrated Open Source Web Analytics

EAnalytics : Integrated Open Source Web Analytics. You aren’t logged in, Login Now. Affero General Public License. Discover the eAnalytics dashboards and reports. EAnalytics Virtual Machine Image and Virtual Box. EAnalytics is a digital analytics platform especially designed for companies that require an integrated in-house solution. The system meets privacy issues as well as requirements for a tight integration of data from different sources and different systems (operational and analytical). Große Konz...

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