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Never get out of the boat

Important message from Never Get Out Of The Boat. If you see this text your browser is vulnerable to third party tracking. This is not a good thing. Friday, March 23, 2018. From my latest WARC column. The nefarious activities of bad actors in the Facebook/Cambridge Analytica debacle may spark an unwarranted moral panic around the use of psychometric profiling in consumer research, argues Eaon Pritchard. Science is what it is. As my good friend Richard Chataway. Commented on Twitter this week:. But this d...

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Never get out of the boat | eaonpritchard.blogspot.com Reviews
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Important message from Never Get Out Of The Boat. If you see this text your browser is vulnerable to third party tracking. This is not a good thing. Friday, March 23, 2018. From my latest WARC column. The nefarious activities of bad actors in the Facebook/Cambridge Analytica debacle may spark an unwarranted moral panic around the use of psychometric profiling in consumer research, argues Eaon Pritchard. Science is what it is. As my good friend Richard Chataway. Commented on Twitter this week:. But this d...
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Never get out of the boat | eaonpritchard.blogspot.com Reviews

https://eaonpritchard.blogspot.com

Important message from Never Get Out Of The Boat. If you see this text your browser is vulnerable to third party tracking. This is not a good thing. Friday, March 23, 2018. From my latest WARC column. The nefarious activities of bad actors in the Facebook/Cambridge Analytica debacle may spark an unwarranted moral panic around the use of psychometric profiling in consumer research, argues Eaon Pritchard. Science is what it is. As my good friend Richard Chataway. Commented on Twitter this week:. But this d...

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1

Never get out of the boat: aim for fame

http://eaonpritchard.blogspot.com/2015/06/aim-for-fame.html

Important message from Never Get Out Of The Boat. If you see this text your browser is vulnerable to third party tracking. This is not a good thing. Monday, June 08, 2015. James Norrington: 'You are without doubt the worst pirate I've ever heard of'. Capt Jack Sparrow: 'But you have. Posted by eaon pritchard. At Monday, June 08, 2015. James Norrington: 'You are without doubt the worst pirate I've ever heard of'. Capt Jack Sparrow: 'But you have. Blog comments powered by Disqus. Gets posts in the mail.

2

Never get out of the boat: October 2014

http://eaonpritchard.blogspot.com/2014_10_01_archive.html

Important message from Never Get Out Of The Boat. If you see this text your browser is vulnerable to third party tracking. This is not a good thing. Thursday, October 16, 2014. Do they know it's christmas? Regular readers will know that many years ago I worked in a record shop. And on occasion I've recounted a tale or two about how I learned a bit about marketing and selling on the job. I never knew the theory in those days, just the practice. We were in a different partition, if you like. Even among tho...

3

Never get out of the boat: January 2015

http://eaonpritchard.blogspot.com/2015_01_01_archive.html

Important message from Never Get Out Of The Boat. If you see this text your browser is vulnerable to third party tracking. This is not a good thing. Wednesday, January 14, 2015. Never tell anyone outside the agency what you're thinking. At the beginning of 'The Godfather'. This discussion is happening without Don Vito Corleone's prior knowledge and ultimately leads to the attempt on the Don's life later on.). Sollozzo arrives in New York and has already 'secretly' allied with the rival Tattaglia family, ...

4

Never get out of the boat: December 2014

http://eaonpritchard.blogspot.com/2014_12_01_archive.html

Important message from Never Get Out Of The Boat. If you see this text your browser is vulnerable to third party tracking. This is not a good thing. Wednesday, December 24, 2014. End of an ear. Thanks and festive greetings to everyone who has read, commented, shared in 2014. See you after the break for more self-delusion, confabulation and vitriol. Posted by eaon pritchard. At Wednesday, December 24, 2014. Thursday, December 11, 2014. The Dunning-Kruger Peak of Advertising. The results were published in ...

5

Never get out of the boat: aberrant salience meets rosser reeves uptown

http://eaonpritchard.blogspot.com/2015/05/aberrant-salience-meets-rosser-reeves.html

Important message from Never Get Out Of The Boat. If you see this text your browser is vulnerable to third party tracking. This is not a good thing. Friday, May 22, 2015. Aberrant salience meets rosser reeves uptown. The term 'salience' - in marketing speak - refers to the likelihood that a particular brand will ‘come to mind’ easily in buying situations. In ‘ How Brands Grow. Professor Sharp uses the term to describe the idea of ‘mental availability’. This is where ad people often get slightly confused.

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mikemystery.typepad.com mikemystery.typepad.com

Advertising Is Dead: You got issues, we got tissues

http://mikemystery.typepad.com/advertising_is_dead/2007/09/you-got-issues-.html

Advertising 2.0 has risen from the grave! Laquo; We can't keep up with the Joneses. Gorilla Advertising ». September 03, 2007. You got issues, we got tissues. How do you sell more Kleenex? There's only so many tissues one can use, even with a cold. Take a look at mykleenextissue.com. You can even get a preview of how your box will look (see my own bold design on the left) Apparently the tissues are flying off the shelves. All because of not advertising. Full story here at Fast Company. Keep it up, im in ...

jasonrecliner.blogspot.com jasonrecliner.blogspot.com

The Jason Recliner: Good Things Ain't Coming

http://jasonrecliner.blogspot.com/2007/11/good-things-aint-coming.html

Marketing and advertising blog pot-shots from the reclining armchair of Sydney. Saturday, November 10, 2007. Good Things Ain't Coming. Good things come to those who wait. Except in the case of Guinness drinkers, where ordinary ads come to those who wait. About why Guinness don't take the big idea that's made them so big elsewhere. This ad was in the sports section of the SMH yesterday. Phil Jacques finally gets a shot at opening the batting and makes a ton. Good things come to those who wait.

jasonrecliner.blogspot.com jasonrecliner.blogspot.com

The Jason Recliner: Which Insight?

http://jasonrecliner.blogspot.com/2008/06/which-insight.html

Marketing and advertising blog pot-shots from the reclining armchair of Sydney. Sunday, June 08, 2008. So the Commonwealth Bank campaign has continued on from it's launch in February. There was a lot of speculation about whether it was genius which would lead to an amazing campaign that would help separate it from the other banks and really lead it forward. So I guess it's now safe to say what it really is. And it's still shit. But it's late at night and maybe I'm not thinking very hard about it.

zeroinfluence.wordpress.com zeroinfluence.wordpress.com

Wake up your sausage | Zero influence

https://zeroinfluence.wordpress.com/2008/06/11/wake-up-your-sausage

Processes in Free Media – Obstacles in Media Commerce. Wake up your sausage. June 11, 2008. Neil’s produced a cracking presentation. About all things around communities and marketing. There are loads of them around, but this is fine piece of storytelling that will make any smart client sign up for experimenting with the live interwebs. I’m overly humbled to see Where are the Joneses? Used as a case study. For good or worst example of doing a project like this. As a Disney Board Co Chair recently said:.

ccdickens.blogspot.com ccdickens.blogspot.com

Kites rise highest against the wind: June 2009

http://ccdickens.blogspot.com/2009_06_01_archive.html

Kites rise highest against the wind. I suppose it's in my nature to play devil's advocate . status quo is just wrong. View my complete profile. My Book - Building the Agile Business. Never get out of the boat. Never mind the bull elks, here's the ex publishers. Modern Marketing - Blog by Collaborate PR and Marketing. Herd - the hidden truth about who we are. Big Data - the comedic empty vessel and Animal Spirits. Oi Virgin, get back to basic values . Sunday, 14 June 2009. C) at least be seen to be trying.

ccdickens.blogspot.com ccdickens.blogspot.com

Kites rise highest against the wind: May 2009

http://ccdickens.blogspot.com/2009_05_01_archive.html

Kites rise highest against the wind. I suppose it's in my nature to play devil's advocate . status quo is just wrong. View my complete profile. My Book - Building the Agile Business. Never get out of the boat. Never mind the bull elks, here's the ex publishers. Modern Marketing - Blog by Collaborate PR and Marketing. Herd - the hidden truth about who we are. Big Data - the comedic empty vessel and Animal Spirits. The devils in the detail. Wednesday, 20 May 2009. The devil's in the detail. And sent it off.

ccdickens.blogspot.com ccdickens.blogspot.com

Kites rise highest against the wind: What a donkey

http://ccdickens.blogspot.com/2009/04/what-donkey.html

Kites rise highest against the wind. I suppose it's in my nature to play devil's advocate . status quo is just wrong. View my complete profile. My Book - Building the Agile Business. Never get out of the boat. Never mind the bull elks, here's the ex publishers. Modern Marketing - Blog by Collaborate PR and Marketing. Herd - the hidden truth about who we are. Big Data - the comedic empty vessel and Animal Spirits. Why do I love comparethemeerkat campaign? Sunday, 26 April 2009.

jasonrecliner.blogspot.com jasonrecliner.blogspot.com

The Jason Recliner: Better Buy Bega....maybe

http://jasonrecliner.blogspot.com/2008/08/better-buy-begamaybe.html

Marketing and advertising blog pot-shots from the reclining armchair of Sydney. Wednesday, August 20, 2008. Better Buy Bega.maybe. I really want to buy Bega cheese.I really really do. It's a beautiful part of the world, it's an Australian brand, it supports the local farmers. But they're just not giving me a good enough reason to do it. Firstly, their low fat cheese is just too anemic in colour. So whether or not it tastes like Coon, it just doesn't look like it does. Bega "Real Town, Real Cheese". Will ...

jasonrecliner.blogspot.com jasonrecliner.blogspot.com

The Jason Recliner: MOTHER

http://jasonrecliner.blogspot.com/2007/03/mother.html

Marketing and advertising blog pot-shots from the reclining armchair of Sydney. Sunday, March 18, 2007. I'm officially a Mother. Which means we now have to consider the Mother Factor. Since I got back into the corporate side 4 months ago, it's business as usual. Well, almost business as usual. The big difference is that it's just so busy. All day, every day. Without a break. Long hours. Making decisions on the go. Not having enough time to think about stuff. A) I like long lunches. Even the Christmas per...

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Never get out of the boat

Important message from Never Get Out Of The Boat. If you see this text your browser is vulnerable to third party tracking. This is not a good thing. Friday, March 23, 2018. From my latest WARC column. The nefarious activities of bad actors in the Facebook/Cambridge Analytica debacle may spark an unwarranted moral panic around the use of psychometric profiling in consumer research, argues Eaon Pritchard. Science is what it is. As my good friend Richard Chataway. Commented on Twitter this week:. But this d...

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