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What Happens When the Customer is Wrong? – MuthCo
http://muth.co/what-happens-when-the-customer-is-wrong
What Happens When the Customer is Wrong? We’ve all heard the maxim that the “Customer is always right.” When we are in the role of customer, we ourselves like this declaration. It gives us power and justifies whatever complaints we are leveling against the business that has become the object of our dissatisfaction and wrath. Quite simply, thinking that we, the customer, are always right, makes us feel good. But what about when this isn’t the case? What happens when the customer is wrong? On all three occ...
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