newmediaobserver.blogspot.com
New Media Observer: August 2013
http://newmediaobserver.blogspot.com/2013_08_01_archive.html
A look at new media tools and the ways companies are using them by RGA Public Relations. RGA Change Makers Podcast Series. Monday, August 12, 2013. The 3-minute Niche Marketing Video. Did a lot to blast us out of our decades-old paradigm of 30- and 60-second video commercial spot announcements. This is what you were buying if you were using video in your business in the 70s, 80, and 90s. During the early years of this century, there was a lot of debate about the proper length for a YouTube video. The com...
newmediaobserver.blogspot.com
New Media Observer: June 2010
http://newmediaobserver.blogspot.com/2010_06_01_archive.html
A look at new media tools and the ways companies are using them by RGA Public Relations. RGA Change Makers Podcast Series. Monday, June 21, 2010. Using a Twitter Contest to Raise Brand Awareness. The folks over at Wizards of the Coast. The makers of the Dungeons and Dragons. Fantasy role-playing game, have teamed up with the folks over at UGO.com. To host a contest using the Twitter. Friday, June 18, 2010. ORC: HUD gets into the social media game. According to reporters at October Research Corp. Or visit...
newmediaobserver.blogspot.com
New Media Observer: Understanding Net Neutrality
http://newmediaobserver.blogspot.com/2014/05/understanding-net-neutrality.html
A look at new media tools and the ways companies are using them by RGA Public Relations. RGA Change Makers Podcast Series. Friday, May 09, 2014. Had an interesting conversation over on Facebook about net neutrality. Thought I'd share it here to see if there was any additional feedback on this important issue. Subscribe to: Post Comments (Atom). Awesome Inc. template. Powered by Blogger.
newmediaobserver.blogspot.com
New Media Observer: Being Good At What You Do Is Where The Stories Come From
http://newmediaobserver.blogspot.com/2012/10/being-good-at-what-you-do-is-where.html
A look at new media tools and the ways companies are using them by RGA Public Relations. RGA Change Makers Podcast Series. Thursday, October 04, 2012. Being Good At What You Do Is Where The Stories Come From. We're really excited to share our latest video with you. Let us know what you think in the comments below. Subscribe to: Post Comments (Atom). Being Good At What You Do Is Where The Stories Com. Awesome Inc. template. Powered by Blogger.
newmediaobserver.blogspot.com
New Media Observer: June 2013
http://newmediaobserver.blogspot.com/2013_06_01_archive.html
A look at new media tools and the ways companies are using them by RGA Public Relations. RGA Change Makers Podcast Series. Tuesday, June 11, 2013. Telling stories in unconventional ways. Increasingly, short films are carrying our marketing messages. Have you begun to explore this medium? More brand managers are realizing that their product offerings can become stars, with a little bit of help from a filmmaker. This opens up companies to some very interesting opportunities. Subscribe to: Posts (Atom).
newmediaobserver.blogspot.com
New Media Observer: The 3-minute Niche Marketing Video
http://newmediaobserver.blogspot.com/2013/08/the-3-minute-niche-marketing-video.html
A look at new media tools and the ways companies are using them by RGA Public Relations. RGA Change Makers Podcast Series. Monday, August 12, 2013. The 3-minute Niche Marketing Video. Did a lot to blast us out of our decades-old paradigm of 30- and 60-second video commercial spot announcements. This is what you were buying if you were using video in your business in the 70s, 80, and 90s. During the early years of this century, there was a lot of debate about the proper length for a YouTube video. The com...
rickgrant.blogspot.com
Rick's Notebook: October 2013
http://rickgrant.blogspot.com/2013_10_01_archive.html
Financial services trade journalist Rick Grant comments on the state of the mortgage lending industry and the technology that keeps it running. Monday, October 28, 2013. How Bleak do Entrepreneurs think 2014 will be? I couldn't help but fixate for a moment on the headline atop a recent article on the Bloomberg Businessweek site. In bold letters the editor's proclaimed: Post-Shutdown, Small Businesses Foresee a Bleak Economy. Wait a minute. During a partial government shutdown, arguably one of the wor...
newmediaobserver.blogspot.com
New Media Observer: Never Run out of Content Marketing Ideas
http://newmediaobserver.blogspot.com/2012/09/never-run-out-of-content-marketing-ideas.html
A look at new media tools and the ways companies are using them by RGA Public Relations. RGA Change Makers Podcast Series. Thursday, September 20, 2012. Never Run out of Content Marketing Ideas. Is all the rage these days. People are acting as if this is a new invention and marketing managers are hot to figure out how to use it. This is nothing new and it's been used on a national scale in the United States since the dawn of the radio age. Points out, it can be many other things as well. Maybe you're alr...
newmediaobserver.blogspot.com
New Media Observer: August 2010
http://newmediaobserver.blogspot.com/2010_08_01_archive.html
A look at new media tools and the ways companies are using them by RGA Public Relations. RGA Change Makers Podcast Series. Tuesday, August 03, 2010. Fannie Mae speaks to troubled borrowers. Fannie Mae launched a new website today. KnowYourOptions.com offers troubled borrowers options that do not include walking away from an unpaid mortgage. The site makes heavy use of video and includes talking avatars that speak plainly and clearly to site visitors about next steps. The FLS flagship product is the ̶...
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