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Rich Media | Behaviour change and bad punsBehaviour change and bad puns (by Richard Chataway)
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Behaviour change and bad puns (by Richard Chataway)
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Rich Media | Behaviour change and bad puns | richchat.wordpress.com Reviews
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Behaviour change and bad puns (by Richard Chataway)
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Less art, more science | Rich Media
https://richchat.wordpress.com/2014/06/30/less-art-more-science
Behaviour change and bad puns. Less art, more science. In an interesting (and timely, for me) development following my last post. On 19th June I learned that the UK’s Government Communication Service issued a new guidance document on communications and behaviour change. At first glance it looks to be a condensed and revised version of this COI guidance issued in 2009. With additional contributions from the work of the Behavioural Insights Team. The media planner of the future? But if you first conduct sc...
Opening Pandora’s Box | Rich Media
https://richchat.wordpress.com/2014/09/24/opening-pandoras-box
Behaviour change and bad puns. Nowadays, the online behaviours we can track to build out these insights to inform targeting are varied within the bounds of data confidentiality and the rich data it gives us on how to influence behaviour often yields some fascinating results. Recently at Match we had a meeting with Steve Hogan, Global Music Operations Manager from music streaming service Pandora. Is musical targeting the future? Pandora is built on an advertising model to pay the considerable music royalt...
Dumb-founded by Cannes goods | Rich Media
https://richchat.wordpress.com/2013/06/23/dumb-founded-by-cannes-goods
Behaviour change and bad puns. Dumb-founded by Cannes goods. Tomorrow I’ll be briefly updating here about what I’ve been up to in the six months since my last post (shocking, really). But in the meantime I just wanted to remark on some interesting developments out of the annual ‘Festival of Creativity’ (the ad industry Oscars), the Cannes Lions. Secondly, congrats to McCann Melbourne on sweeping the awards. With their ‘ Dumb Ways to Die. But in a recent AdNews opinion piece. Forty-one million YouTube vie...
The only certainty is uncertainty | Rich Media
https://richchat.wordpress.com/2015/02/22/the-only-certainty-is-uncertainty
Behaviour change and bad puns. The only certainty is uncertainty. At the MSiX conference. Back in September I had the pleasure of seeing Rory Sutherland. One of his most commonly cited examples of communications combating an irrational human behavioural trait is the dot matrix boards on the London Underground, which show how long it is until the next train arrives. This. The ultimate calming device? A tech start-up incubation project), and working with such dynamic innovators is really inspiring. Com...
Mythical Viruses and Evil Queens – The Content Conundrum | Rich Media
https://richchat.wordpress.com/2014/12/08/mythical-viruses-and-evil-queens-the-content-conundrum
Behaviour change and bad puns. Mythical Viruses and Evil Queens The Content Conundrum. Let make this go viral! This is highly shareable! Common cries heard in boardrooms up and down the land. I’ve certainly heard it said (I may even have said it myself, once upon a time). Ever since some babies roller-skated their way around the world. Marketers have been chasing the dream of creating a piece of content that can be seen by millions without a dollar being spent on paid media. I first became aware of the s...
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Inside Rich's Head!
Wednesday, October 28, 2009. Joe Lieberman’s Not-So-Shocking Anti-Reform Position. Of course none of us should stunned by Senator Joe Lieberman’s assertion that he intends to join the GOP in filibustering the debate on the floor. He doesn’t want to even allow the conversation to continue if the bill includes a public option, in any form. Connecticut is loaded with insurance and pharmaceutical companies and they are major contributors to his campaign fund. Http:/ www.purduepharma.com/. All in the top ten.
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Rich Media | Behaviour change and bad puns
Behaviour change and bad puns. The only certainty is uncertainty. At the MSiX conference. Back in September I had the pleasure of seeing Rory Sutherland. One of his most commonly cited examples of communications combating an irrational human behavioural trait is the dot matrix boards on the London Underground, which show how long it is until the next train arrives. This. The ultimate calming device? A tech start-up incubation project), and working with such dynamic innovators is really inspiring. Com...
RICHARD CHATTERTON
Sunday, 11 January 2015. Sheffield showcase January 2015. During January 2015 many of my paintings and prints will be on show in one of the Showcase windows on the Moor in Sheffield. It should look something like this. Wednesday, 18 July 2012. Two paintings I have on show currently in a conference room in the Sheffield Town Hall."Abbeydale Cinema" and "Tinsley Towers". Subscribe to: Posts (Atom). LOST PROPERTY - my paintings. LOSTERREICH - images of past Vienna. Various smaller paintings and commissions.
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