sellingenlamarketa.blogspot.com

Selling en la Marketa

Selling en la Marketa. Rants on "Latino" marketing. Monday, June 8, 2009. Hispanic Shopper Marketing Do's and Dont's. What’s the best way to reach the Hispanic consumer? 1 Consider the context. Hispanics have been particularly hard-hit by today’s economic crisis so a message designed for the ‘good times’ will feel insincere. 4 Engage the consumer to ‘feel’ the brand. Latinos gravitate to brands they sense feel right. For instance, Tecate leverages boxing as an effective way to reach H...1 Rely on a Power...

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Selling en la Marketa. Rants on Latino marketing. Monday, June 8, 2009. Hispanic Shopper Marketing Do's and Dont's. What’s the best way to reach the Hispanic consumer? 1 Consider the context. Hispanics have been particularly hard-hit by today’s economic crisis so a message designed for the ‘good times’ will feel insincere. 4 Engage the consumer to ‘feel’ the brand. Latinos gravitate to brands they sense feel right. For instance, Tecate leverages boxing as an effective way to reach H...1 Rely on a Power...

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Selling en la Marketa | sellingenlamarketa.blogspot.com Reviews

https://sellingenlamarketa.blogspot.com

Selling en la Marketa. Rants on "Latino" marketing. Monday, June 8, 2009. Hispanic Shopper Marketing Do's and Dont's. What’s the best way to reach the Hispanic consumer? 1 Consider the context. Hispanics have been particularly hard-hit by today’s economic crisis so a message designed for the ‘good times’ will feel insincere. 4 Engage the consumer to ‘feel’ the brand. Latinos gravitate to brands they sense feel right. For instance, Tecate leverages boxing as an effective way to reach H...1 Rely on a Power...

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sellingenlamarketa.blogspot.com

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Selling en la Marketa: Cob-website

http://sellingenlamarketa.blogspot.com/2007/11/cob-website.html

Selling en la Marketa. Rants on "Latino" marketing. Tuesday, November 20, 2007. It is too bad that this nice little meme never caught on. a cob-website is a site that hasn't been updated in a long time, kinda like this one. It turns out that keeping a blog is a little tougher than I originally thought. I guess it is something that happens to everyone (at least once in a while.): Anything that we don't understand very well must be very easy to do. Thanks, and sorry about such a lame post! I only use publi...

2

Selling en la Marketa: July 2007

http://sellingenlamarketa.blogspot.com/2007_07_01_archive.html

Selling en la Marketa. Rants on "Latino" marketing. Friday, July 6, 2007. England and America are two countries separated by a common language" - George Bernard Shaw. Romanian among many others. It can be argued that something similar, to a lesser and / or slower degree, happens with Spanish in Latin America. The Biologist and evolutionary theorist, coined the term "meme" to describe a unit of cultural information. According to memetic. Let's take Spanish in Latin America. It became the de. A few things ...

3

Selling en la Marketa: August 2007

http://sellingenlamarketa.blogspot.com/2007_08_01_archive.html

Selling en la Marketa. Rants on "Latino" marketing. Tuesday, August 28, 2007. Funny more on the issue later. Monday, August 20, 2007. Where are Hispanics from? There was an interesting article by Nick Mendoza on hispanicad. He argues that many "Hispanic" ad agencies are much more focused on winning awards than in working with their clients. He mentions a few cases about Argentinian Creative Directors who "are untilizing. Is there such a person? Which would make them the 17 th. Rico, Dominican Republic, a...

4

Selling en la Marketa: "Aspirational"

http://sellingenlamarketa.blogspot.com/2007/09/aspirational.html

Selling en la Marketa. Rants on "Latino" marketing. Friday, September 14, 2007. A good friend just sent me a very interesting piece written by Laura Martinez for Ad Age. Laura is a journalist who also keeps the excellent 'Mi blog es tu blog'. Why is this information even relevant to the topic? To 14% of the population? If you want to build a decent volume level, you need to work with the larger parts of the population. Your product needs to work with the larger segment, and that's why Laura did not p...

5

Selling en la Marketa: No marketer is that dumb...you'd think

http://sellingenlamarketa.blogspot.com/2007/10/no-marketer-is-that-dumb.html

Selling en la Marketa. Rants on "Latino" marketing. Monday, October 8, 2007. No marketer is that dumb.you'd think. Yesterday was a day for vegging out, and we spent most of our day just watching the TV. At some point, there's this ad for a new birth control pill called 'Yaz'. They make a big claim that this pill works for other menstrual symptoms as well. For a visual metaphor, they show women symbolically getting rid of symtpoms like "irritiability" by pushing the words out of the screen. I only use pub...

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Selling en la Marketa. Rants on "Latino" marketing. Monday, June 8, 2009. Hispanic Shopper Marketing Do's and Dont's. What’s the best way to reach the Hispanic consumer? 1 Consider the context. Hispanics have been particularly hard-hit by today’s economic crisis so a message designed for the ‘good times’ will feel insincere. 4 Engage the consumer to ‘feel’ the brand. Latinos gravitate to brands they sense feel right. For instance, Tecate leverages boxing as an effective way to reach H...1 Rely on a Power...

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Atelierroute de Beetse and Ter Borg zeer geslaagd. Gereformeerde kerk open tijdens zomeravondmarkt. Vrijwilligers Schildersfestival MontMartre in het zonnetje gezet. Zwembad De Barkhoorn langer open vanwege hitte. Big Band Big Time in openluchttheater De Barkhoorn. Openluchtdienst bij kerkje De Opwaarts. Man belandt met auto in kanaal. De jeugd blaast door Sellingen tijdens rommelmarkt Dorigweg. Jeduthun en de Borrelband gaven een spetterend optreden. Atelierroute De Beetse Ter Borg.

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