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Tuesday, May 23, 2006. How to target the senior market. The offer: The offer must be always linked with the senior’s expectations. Colours: four-color is preferable to two-color or three-color. Older eyes have trouble distinguishing between blues and greens. Strong colors can be too intense for the older eye. A select softer color instead is essential. Posted by administrateur at 4:45 AM. Monday, May 22, 2006. How to fit the market: the concrete example of SFR. These phones, made by Sagem, will permit SF...

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seniormarketing | seniormarketing-esc.blogspot.com Reviews

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Tuesday, May 23, 2006. How to target the senior market. The offer: The offer must be always linked with the senior’s expectations. Colours: four-color is preferable to two-color or three-color. Older eyes have trouble distinguishing between blues and greens. Strong colors can be too intense for the older eye. A select softer color instead is essential. Posted by administrateur at 4:45 AM. Monday, May 22, 2006. How to fit the market: the concrete example of SFR. These phones, made by Sagem, will permit SF...

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1 seniormarketing

2 0 comments

3 sfr launched simply

4 our work

5 the biological age

6 the psychological age

7 the social age

8 the masters

9 the released

10 the peaceful ones

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seniormarketing | seniormarketing-esc.blogspot.com Reviews

https://seniormarketing-esc.blogspot.com

Tuesday, May 23, 2006. How to target the senior market. The offer: The offer must be always linked with the senior’s expectations. Colours: four-color is preferable to two-color or three-color. Older eyes have trouble distinguishing between blues and greens. Strong colors can be too intense for the older eye. A select softer color instead is essential. Posted by administrateur at 4:45 AM. Monday, May 22, 2006. How to fit the market: the concrete example of SFR. These phones, made by Sagem, will permit SF...

INTERNAL PAGES

seniormarketing-esc.blogspot.com

1

seniormarketing: French demographic trends

http://seniormarketing-esc.blogspot.com/2006/05/french-demographic-trends.html

Sunday, May 21, 2006. As you can see on the picture (Insee, 2006), french baby boomers are nearly retired. This trend can also be seen in almost all the European countries. Population is getting older and older, products are getting more and more difficult in terms of technology. how to market this new target and show seniors how simple the use of those products can be, without making them feel old? Posted by administrateur at 8:49 AM. View my complete profile.

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seniormarketing: May 2006

http://seniormarketing-esc.blogspot.com/2006_05_01_archive.html

Tuesday, May 23, 2006. How to target the senior market. The offer: The offer must be always linked with the senior’s expectations. Colours: four-color is preferable to two-color or three-color. Older eyes have trouble distinguishing between blues and greens. Strong colors can be too intense for the older eye. A select softer color instead is essential. Posted by administrateur at 4:45 AM. Monday, May 22, 2006. How to fit the market: the concrete example of SFR. These phones, made by Sagem, will permit SF...

3

seniormarketing: Blog creation

http://seniormarketing-esc.blogspot.com/2006/05/blog-creation.html

Friday, May 19, 2006. We are five students of the Pau Business School, and we have a special class studying the new frontiers of marketing. As an aim of this class, we have to explain a complete case, using new technological tools, such as blogs. As said in the title, our subject is the study of the senior marketing. How selling products to the Baby Boomers, without making them feel older? Posted by administrateur at 6:08 AM. View my complete profile.

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seniormarketing: Our work

http://seniormarketing-esc.blogspot.com/2006/05/our-work.html

Monday, May 22, 2006. Our complete presentation and document are now available, following the links at the right side of this text. You can download them, but only during a few days. Posted by administrateur at 7:42 AM. View my complete profile. Different ages for the consumer.

5

seniormarketing: How to target the senior market

http://seniormarketing-esc.blogspot.com/2006/05/how-to-target-senior-market.html

Tuesday, May 23, 2006. How to target the senior market. The offer: The offer must be always linked with the senior’s expectations. Colours: four-color is preferable to two-color or three-color. Older eyes have trouble distinguishing between blues and greens. Strong colors can be too intense for the older eye. A select softer color instead is essential. Posted by administrateur at 4:45 AM. View my complete profile. How to fit the market: the concrete example of SFR. Different ages for the consumer.

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bat.se

ESC-Pau Marketing Frontiers - Anders Lundkvist

http://www.bat.se/pau

ESC Pau, May 2006 [. Teacher, Anders Lundkvist, PhD. 46 70 7235390, [. Presentation of case works. Senior Marketing: http:/ www.seniormarketing-esc.blogspot.com/. Limits of Barters: http:/ www.marketingfrontiers.blogspot.com/. Communities: http:/ gmail-newfrontiersinmkg.blogspot.com/. Sensory & Environmental Marketing: http:/ environmentalmarketing.blogspot.com/. Besides the lectures there are some compulsory. Must read) articles and recommended. Session one: Introduction and overview. Aim of the lectures.

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seniormarketing-esc.blogspot.com

seniormarketing

Tuesday, May 23, 2006. How to target the senior market. The offer: The offer must be always linked with the senior’s expectations. Colours: four-color is preferable to two-color or three-color. Older eyes have trouble distinguishing between blues and greens. Strong colors can be too intense for the older eye. A select softer color instead is essential. Posted by administrateur at 4:45 AM. Monday, May 22, 2006. How to fit the market: the concrete example of SFR. These phones, made by Sagem, will permit SF...

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