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Monday, February 8, 2010. Social media and customer references. While the topic of customer references is still top of mind for me, I wanted to share a related blog post. And white paper from Doyle Albee at Metzger Associates. The paper, B2B Customer References in the Social Media Environment. Makes a lot of good points, but one that particularly resonated with me:. So the real question is what are the keys to having a pool of references you can use on the spur of the moment? Some customers still want lo...

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Social Tech Marketing | socialtechnologymarketing.blogspot.com Reviews

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Monday, February 8, 2010. Social media and customer references. While the topic of customer references is still top of mind for me, I wanted to share a related blog post. And white paper from Doyle Albee at Metzger Associates. The paper, B2B Customer References in the Social Media Environment. Makes a lot of good points, but one that particularly resonated with me:. So the real question is what are the keys to having a pool of references you can use on the spur of the moment? Some customers still want lo...

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Social Tech Marketing | socialtechnologymarketing.blogspot.com Reviews

https://socialtechnologymarketing.blogspot.com

Monday, February 8, 2010. Social media and customer references. While the topic of customer references is still top of mind for me, I wanted to share a related blog post. And white paper from Doyle Albee at Metzger Associates. The paper, B2B Customer References in the Social Media Environment. Makes a lot of good points, but one that particularly resonated with me:. So the real question is what are the keys to having a pool of references you can use on the spur of the moment? Some customers still want lo...

INTERNAL PAGES

socialtechnologymarketing.blogspot.com

1

Social Tech Marketing: Valuing my social media experience

http://socialtechnologymarketing.blogspot.com/2010/01/valuing-my-social-media-experience.html

Thursday, January 21, 2010. Valuing my social media experience. I spent about 20 years bouncing around the technology industry, mostly in the storage space. And then I took a left turn. My last full-time position was at an online community vendor called HiveLive. While lots of the components of my job were the same as with previous companies (website, lead gen, sales tools, PR, events), we also were expected (and believed in) using social media techniques. Subscribe to: Post Comments (Atom).

2

Social Tech Marketing: never underestimate customer references

http://socialtechnologymarketing.blogspot.com/2010/02/never-under-estimate-customer.html

Tuesday, February 2, 2010. Never underestimate customer references. As marketers, we inherently understand the value of referenceable customers. Whether it's for written case studies, video testimonials, speaking opportunities, reference calls between an existing customer and a prospect, or getting the attention of the press, there's no story as compelling as a happy customer stating your value prop in his or her own lingo. Prospects can relate to a fellow user; they're genuine and credible. Lots of conf...

3

Social Tech Marketing: January 2010

http://socialtechnologymarketing.blogspot.com/2010_01_01_archive.html

Thursday, January 21, 2010. Valuing my social media experience. I spent about 20 years bouncing around the technology industry, mostly in the storage space. And then I took a left turn. My last full-time position was at an online community vendor called HiveLive. While lots of the components of my job were the same as with previous companies (website, lead gen, sales tools, PR, events), we also were expected (and believed in) using social media techniques. Friday, January 15, 2010. It's also a mental adj...

4

Social Tech Marketing: February 2010

http://socialtechnologymarketing.blogspot.com/2010_02_01_archive.html

Monday, February 8, 2010. Social media and customer references. While the topic of customer references is still top of mind for me, I wanted to share a related blog post. And white paper from Doyle Albee at Metzger Associates. The paper, B2B Customer References in the Social Media Environment. Makes a lot of good points, but one that particularly resonated with me:. So the real question is what are the keys to having a pool of references you can use on the spur of the moment? Some customers still want lo...

5

Social Tech Marketing: social media and customer references

http://socialtechnologymarketing.blogspot.com/2010/02/social-media-and-customer-references.html

Monday, February 8, 2010. Social media and customer references. While the topic of customer references is still top of mind for me, I wanted to share a related blog post. And white paper from Doyle Albee at Metzger Associates. The paper, B2B Customer References in the Social Media Environment. Makes a lot of good points, but one that particularly resonated with me:. So the real question is what are the keys to having a pool of references you can use on the spur of the moment? Some customers still want lo...

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Social technology for social change. Thursday, July 2, 2009. Man Week: contagious catharsis for lots of dudes. Right now, I am overlwhelmed by the awesome and contagious contributions of bloggers for #ManWeek. I'll attempt to highlight all of the individual posts for Man Week and please add some if I've missed them, but first the context. Is a team effort with triple j. Getting it out is the first step, but it never stops, and gets easier. Mark Pollard's idea for a man-shawl fundraiser. Or maybe it's all...

socialtechnologymarketing.blogspot.com

Social Tech Marketing

Monday, February 8, 2010. Social media and customer references. While the topic of customer references is still top of mind for me, I wanted to share a related blog post. And white paper from Doyle Albee at Metzger Associates. The paper, B2B Customer References in the Social Media Environment. Makes a lot of good points, but one that particularly resonated with me:. So the real question is what are the keys to having a pool of references you can use on the spur of the moment? Some customers still want lo...

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