split-testing.blogspot.com

Split Testing Blog

Alfred Armstrong's blog about split testing for internet marketing. Monday, 7 May 2007. Split testing web pages. Why test your web pages? If you don't, they are unlikely to be as effective as they might be. As Sumantra Roy says about the art of making landing pages. There's no one right or wrong way and you can't tell what works except by testing. Split testing web pages is much more complex technically than testing email. A way to serve different content to different visitors. The alternative is a "mult...

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Alfred Armstrong's blog about split testing for internet marketing. Monday, 7 May 2007. Split testing web pages. Why test your web pages? If you don't, they are unlikely to be as effective as they might be. As Sumantra Roy says about the art of making landing pages. There's no one right or wrong way and you can't tell what works except by testing. Split testing web pages is much more complex technically than testing email. A way to serve different content to different visitors. The alternative is a mult...

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Split Testing Blog | split-testing.blogspot.com Reviews

https://split-testing.blogspot.com

Alfred Armstrong's blog about split testing for internet marketing. Monday, 7 May 2007. Split testing web pages. Why test your web pages? If you don't, they are unlikely to be as effective as they might be. As Sumantra Roy says about the art of making landing pages. There's no one right or wrong way and you can't tell what works except by testing. Split testing web pages is much more complex technically than testing email. A way to serve different content to different visitors. The alternative is a "mult...

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split-testing.blogspot.com

1

Split Testing Blog: Split testing email, part 1

http://split-testing.blogspot.com/2007/03/split-testing-email-part-1.html

Alfred Armstrong's blog about split testing for internet marketing. Sunday, 11 March 2007. Split testing email, part 1. I introduced you to Charles Farnes-Barnes, a novice internet entrepreneur who's just begun tentatively exploring the possibilities of split testing. Charles used a simple split test to establish that a landing page improved the performance of his newsletter, and he was so taken with the results that he's now thinking about other ways to employ the technique. There's a number of differen...

2

Split Testing Blog: May 2007

http://split-testing.blogspot.com/2007_05_01_archive.html

Alfred Armstrong's blog about split testing for internet marketing. Monday, 7 May 2007. Split testing web pages. Why test your web pages? If you don't, they are unlikely to be as effective as they might be. As Sumantra Roy says about the art of making landing pages. There's no one right or wrong way and you can't tell what works except by testing. Split testing web pages is much more complex technically than testing email. A way to serve different content to different visitors. The alternative is a "mult...

3

Split Testing Blog: March 2007

http://split-testing.blogspot.com/2007_03_01_archive.html

Alfred Armstrong's blog about split testing for internet marketing. Monday, 12 March 2007. Split testing email, part 2: visits and hits. In my previous post. You'll recall we left Charles Farnes-Barnes, our novice internet marketer, anxiously waiting for the results of his email test. He'd created a split test to compare three different variants of a headline in his email newsletter. For the sake of simplicity, we'll refer to them in this article as headlines A, B and C. Fortunately the analytic software...

4

Split Testing Blog: Split testing for fun and profit: an introduction

http://split-testing.blogspot.com/2007/03/split-testing-for-fun-and-profit.html

Alfred Armstrong's blog about split testing for internet marketing. Saturday, 10 March 2007. Split testing for fun and profit: an introduction. I've created this blog as a place to write about split testing. A subject which, because it brings together marketing, technology and a certain amount of mathematics, combines several interests in one. So what is split testing? I hope to take the scariness away to some extent by explaining it in a way people can understand. I'll start by taking a very simple ...

5

Split Testing Blog: April 2007

http://split-testing.blogspot.com/2007_04_01_archive.html

Alfred Armstrong's blog about split testing for internet marketing. Saturday, 7 April 2007. Split testing email, part 3: what the numbers say. It's been a while since my previous post. On this blog but if you read it again, the clue as to my absence is there. "Beware," I said, "there's maths ahead! Unfortunately when I wrote that I didn't actually have a full grasp of what was involved but I fondly imagined I could quickly mug it all up before posting again. Of B is 12%. And of C is 13.5%. P(C) = 0.1...

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Links | The Humorous Arts Chronicles

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The Humorous Arts Chronicles. Here are a few of my favourite Blogs and Websites! Alfred Armstrong’s Split TestingBlog. Wife in the North:. Just how grim can it get up north? Very One woman’s lonely journey into the Northern heartlands. The Blog of leading US motivator Frank D Kanu. Potentially one of the funniest Message Boards on the internet. Come and join in the fun! The Blog of Amanda Vlahakis Top UK Graphic Designer. Leave a Reply Cancel reply. Enter your comment here. Address never made public).

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Alfred Armstrong's blog about split testing for internet marketing. Monday, 7 May 2007. Split testing web pages. Why test your web pages? If you don't, they are unlikely to be as effective as they might be. As Sumantra Roy says about the art of making landing pages. There's no one right or wrong way and you can't tell what works except by testing. Split testing web pages is much more complex technically than testing email. A way to serve different content to different visitors. The alternative is a "mult...

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