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Marketing Strategy Musings - Strategy Dude (Edmund Wong's blog)

Strategy Dude - A blog about marketing strategy from an analytic strategist

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Strategy Dude - A blog about marketing strategy from an analytic strategist
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Marketing Strategy Musings - Strategy Dude (Edmund Wong's blog) | strategydude.com Reviews

https://strategydude.com

Strategy Dude - A blog about marketing strategy from an analytic strategist

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Marketing Strategy Musings - Strategy Dude (Edmund Wong's blog): 4 Mistakes to Avoid in Marketing Analytics

http://www.strategydude.com/2014/02/4-mistakes-to-avoid-in-marketing-analytics.html

Wednesday, February 5, 2014. 4 Mistakes to Avoid in Marketing Analytics. Ok, January just passed, so it may be a bit late for a New Year's Resolution. Then again Chinese New Year was on Friday, so maybe I'm still good. Regardless, I have a New Year's Resolution Challenge for my fellow marketing analytics brethren (and sisters). I have worked with all sorts of data to extract meaningful insights my whole career. Long before there were infographics! DEFINE NEW METRICS CAUTIOUSLY. Another trend I've noticed...

2

Marketing Strategy Musings - Strategy Dude (Edmund Wong's blog): Proving the Value of Forum Engagement - SMX Advanced

http://www.strategydude.com/2009/06/proving-value-of-forum-engagement-smx.html

Tuesday, June 2, 2009. Proving the Value of Forum Engagement - SMX Advanced. Today I attended SMX Advanced. In Seattle, which had surprisingly nice weather. This was definitely a more digitally savvy group than other conferences I've attended recently, but I guess that's why they call it "advanced.". I had the privilege of speaking on a panel on "Proving Social Media's Value" and was joined by Ben Straley of Meteor Solutions, Tarla Cummings of Location3 Media, and Tony Adam from Yahoo! Musings of a data-...

3

Marketing Strategy Musings - Strategy Dude (Edmund Wong's blog): Why Shark Tank is the Best Show Ever!

http://www.strategydude.com/2015/03/why-shark-tank-is-best-show-ever.html

Tuesday, March 17, 2015. Why Shark Tank is the Best Show Ever! I love the show Shark Tank. An Emmy-nominated TV show where entrepreneurs pitch their business to 5 self-made millionaires/billionaires, including Mark Cuban and Kevin O'Leary (a/k/a Mr. Wonderful). I like how it's like a Harvard case study on steroids, jammed into 15 minutes for each company pitch that makes me think about what I would do. For hopeful entrepreneurs, I've summarized what you should be prepared to answer from the sharks based ...

4

Marketing Strategy Musings - Strategy Dude (Edmund Wong's blog): Lexus' Bold Brand Identity Move: The Spindle Grill

http://www.strategydude.com/2014/02/lexus-bold-brand-identity-move-spindle.html

Saturday, February 22, 2014. Lexus' Bold Brand Identity Move: The Spindle Grill. Have you noticed new Lexus cars and trucks with the "spindle" grill lately? Nearly 2 years ago. Lexus designers and executives made a bold design decision to establish a unified look for all Lexus vehicles. Since it takes a while for new cars to go from design to showrooms, only recently have the new "spindle" grill design become more commonplace in the streets. BMW's "kidney" grill over the years. 4 Ps of marketing. The 3 C...

5

Marketing Strategy Musings - Strategy Dude (Edmund Wong's blog): Life with my Kindle Fire...1 Month in and Counting

http://www.strategydude.com/2011/12/life-with-my-kindle-fire1-month-in-and.html

Thursday, December 22, 2011. Life with my Kindle Fire.1 Month in and Counting. Well, it's been a month now with my Amazon Kindle Fire. There's been lots of critics of the Kindle Fire. As many compare it to Apple's iPad. But that's not really a fair comparison as the strategy and target audience between the 2 are different. But last week, Amazon said the Kindle family of products is selling over 1 million units a week. It was a bit like Apple packaging because it was not as nice as this:. The screen is be...

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