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LUCK|XURY - bradford barron
http://www.bradfordbarron.com/LUCK-XURY
When the Texas Lottery requested campaign concepts for the forthcoming Black Ticket launch, they asked that the ideas have a high-class look and tone. The result was this tongue-in-cheek campaign, consisting of a print ad in Texas Monthly as well as various Outdoor placements. The Black Ticket became the best-selling $10 ticket launch in Texas Lottery history according to the Austin American-Statesman. Art Director: Kyle Zamzow. Creative Directors: Kyle Jones.
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Quick Pick - bradford barron
http://www.bradfordbarron.com/Quick-Pick
Grabbing a Quick Pick is the easiest way to play the games of the Texas Lottery, as illustrated in this :15 TV spot. Art Director: Jason Heatherly. Creative Directors: Kyle Jones.
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Texas Rangers Yearbook - bradford barron
http://www.bradfordbarron.com/Texas-Rangers-Yearbook
This is a print ad for the Texas Rangers Yearbook encouraging consumers. To play the games of the Texas Lottery. Art Director: Nathan Beasley. Creative Directors: Kyle Jones. Filed under Texas Lottery.
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More in Store - bradford barron
http://www.bradfordbarron.com/More-in-Store
7-Eleven wanted to support their new More in Store campaign in select markets through as many media channels as possible, including Radio and a station takeover at Union Station in Washington, D.C. The goal of this campaign was to promote 7-Eleven's newly remodeled stores and quality food offerings. 9835; 7E MUSICAL.mp3. Marching Band" :60 Radio. 9835; MARCHING BAND.mp3. 9835; AUTOTUNE REV 1[3].mp3. Art Director: Tyler Kitchens. Creative Directors: Kyle Jones.
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Any Occasion - bradford barron
http://www.bradfordbarron.com/Any-Occasion
In 2011, 7-Eleven began a substantial push to promote their new stores and quality food offerings. That effort extended into 2012, and these radio spots supported a larger campaign developed by TracyLocke's Wilton office. The idea was that 7-Eleven has just what you need to add flavor to any occasion. And we do mean any occasion. 9835; 7E Beloved Rev2.mp3. 9835; 7e Qualifications Rev1.mp3. 9835; 7E Breathe Version1 Rev2.mp3. Marching Orders" :60 Radio. 9835; CMR Marching Rev4.mp3.
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Holiday Scratch-Offs - bradford barron
http://www.bradfordbarron.com/Holiday-Scratch-Offs
The goal of the 2011 Holiday campaign for the Texas Lottery was to encourage consumers to add Holiday Scratch-Offs to every gift. 9835; TXLottery Parrot Radio revised music 1.mp3. 9835; TXLottery Club Radio revised.mp3. Art Directors: Jason Heatherly. Creative Directors: Kyle Jones.
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Hello, Neighbor! - bradford barron
http://www.bradfordbarron.com/Hello-Neighbor
7-Eleven bought out a small chain of convenience stores in Buffalo, NY called Wilson Farms. Just one problem: the residents of Buffalo loved Wilson Farms. So the goal of the "Hello, Neighbor! Radio campaign was to assure customers that they really would like what 7-Eleven brought to their neighborhood. You win this time, Most Interesting Man in the World. 9835; Buffalo Dandelion.mp3. 9835; Buffalo Ed.mp3. 9835; Buffalo Leaves.mp3. 9835; Buffalo Hurry.mp3. Creative Directors: Kyle Jones.
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$200 Million Cash Spectacular - bradford barron
http://www.bradfordbarron.com/200-Million-Cash-Spectacular
200 Million Cash Spectacular. The Texas Lottery challenged us to create a campaign for their new $200 Million Cash Spectacular Scratch-Off that was as big as the game itself. A musical seemed fitting. All That Cash" :60 Radio. 9835; TX Lottery All That Cash GM Radio.mp3. Art Director: Kyle Zamzow. Creative Directors: Kyle Jones.
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Six Flags In-Park - bradford barron
http://www.bradfordbarron.com/Six-Flags-In-Park
In 2012, Slurpee became the exclusive frozen beverage sold in Six Flags theme parks. Our task was to develop a campaign to run within the parks that would raise awareness of all of the flavors available. Art Director: David Hahn. Creative Directors: Kyle Jones.
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Back in Charlotte - bradford barron
http://www.bradfordbarron.com/Back-in-Charlotte
After a 24-year absence, 7-Eleven has returned to the city of Charlotte. And thanks to a partnership 7-Eleven has with Pepsi, we were able to use Dale Earnhardt, Jr. to help reintroduce the store, as well as two new Slurpee flavors Mountain Dew Freeze and Mountain Dew Blue Shock. 9835; 7E Protests Music B.mp3. 9835; 7E Nicknames Music A.mp3. Creative Directors: Kyle Jones.