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Wednesday, October 10, 2012. Define your unique "Point B" and move beyond it. Wednesday, September 26, 2012. Why the NFL Should Run Crisis PR for Everybody. Settle with the refs right now! Thursday, January 19, 2012. 5 Rules of Crisis PR to Help Carnival Cruise Lines Stay Afloat. Carnival, the parent company of the tragically half-sunken cruise ship off Italy, might be doing more to sink its brand than Captain Francesco Schettino. 1 Control the face and voice of your brand. I've heard that Carnival hasn'...

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Wednesday, October 10, 2012. Define your unique Point B and move beyond it. Wednesday, September 26, 2012. Why the NFL Should Run Crisis PR for Everybody. Settle with the refs right now! Thursday, January 19, 2012. 5 Rules of Crisis PR to Help Carnival Cruise Lines Stay Afloat. Carnival, the parent company of the tragically half-sunken cruise ship off Italy, might be doing more to sink its brand than Captain Francesco Schettino. 1 Control the face and voice of your brand. I've heard that Carnival hasn'...
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triumphantvoice | triumphantcommunications.blogspot.com Reviews

https://triumphantcommunications.blogspot.com

Wednesday, October 10, 2012. Define your unique "Point B" and move beyond it. Wednesday, September 26, 2012. Why the NFL Should Run Crisis PR for Everybody. Settle with the refs right now! Thursday, January 19, 2012. 5 Rules of Crisis PR to Help Carnival Cruise Lines Stay Afloat. Carnival, the parent company of the tragically half-sunken cruise ship off Italy, might be doing more to sink its brand than Captain Francesco Schettino. 1 Control the face and voice of your brand. I've heard that Carnival hasn'...

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triumphantcommunications.blogspot.com triumphantcommunications.blogspot.com
1

triumphantvoice: March 2011

http://triumphantcommunications.blogspot.com/2011_03_01_archive.html

Tuesday, March 1, 2011. 5 Principles to Land Great Product Reviews. I have a PR man-crush on Product Reviews. More important than ever with the rise of web-based media, influential blogs and Social Influencer Marketing (SIM), Product Reviews are the great equalizer between the Davids and Goliaths in brand development. While landing home-run product reviews is a speciality of ours at Triumphant Communications, it isn't rocket science. 1 Seek and Analyze "PR-Friendly". 2 Expertise before Hawking.

2

triumphantvoice: May 2010

http://triumphantcommunications.blogspot.com/2010_05_01_archive.html

Tuesday, May 18, 2010. Helping, by Yelping, Business Growth. Everyone has that friend who constantly recommends restaurants and bars that turn out to be absolutely awful. I have one in California, so that’s why I depend on the review site Yelp - www.yelp.com – before I dine anywhere unfamiliar. If you’re confident in your business, Yelp should become an integral part of your social media campaign. These dynamics led the family who runs my favorite café to lament that business was dangerously light.

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triumphantvoice: TCU’s Great PR Timing Comes up Roses

http://triumphantcommunications.blogspot.com/2010/12/tcus-great-pr-timing-comes-up-roses.html

Friday, December 31, 2010. TCU’s Great PR Timing Comes up Roses. To paraphrase the Rolling Stones, “You can’t always get what you want, but with great timing, you usually get what you need.”. Just ask TCU (Texas Christian University). They might not be playing for college football’s National Championship, but those unfamiliar purple uniforms you'll see in Pasadena tomorrow are no accident. 8220;We’re joining the Big East in 2012.” (A BCS conference). What brilliant timing, and for several reasons:. Altho...

4

triumphantvoice: Building Your Challenger Brand Against Goliath

http://triumphantcommunications.blogspot.com/2010/11/building-your-challenger-brand-against.html

Thursday, November 11, 2010. Building Your Challenger Brand Against Goliath. Most people believe the principal "Challenger" to the McDonalds brand is Burger King. And they are dead wrong. Burger King has tinkered with McDonald's formula, but is the company really that different? The true challenger is Carl's Jr., who pushed the envelope in branding, "freshened the product" and mocked its competition without forgetting how to make a great burger fast. 1 Question a statement as fact. However, a novel idea ...

5

triumphantvoice: September 2010

http://triumphantcommunications.blogspot.com/2010_09_01_archive.html

Tuesday, September 28, 2010. Prop Fouls, Shark Jumping, Hoaxes, and Man-Crushes: You’re Better than That! Except for retired NFL players (who usually win), I would never advise any celebrity client of mine to appear on Dancing with the Stars. The whole show just wreaks of desperation and sends a weird message about who these “stars” really “are”. 8220;Mr. McCain, what’s your plan to reduce the national debt”? 8220;Joe the Plumber.”. 8220;What’s your position on the Israeli-Palestinian conflict? This type...

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Wednesday, October 10, 2012. Define your unique "Point B" and move beyond it. Wednesday, September 26, 2012. Why the NFL Should Run Crisis PR for Everybody. Settle with the refs right now! Thursday, January 19, 2012. 5 Rules of Crisis PR to Help Carnival Cruise Lines Stay Afloat. Carnival, the parent company of the tragically half-sunken cruise ship off Italy, might be doing more to sink its brand than Captain Francesco Schettino. 1 Control the face and voice of your brand. I've heard that Carnival hasn'...

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