marketingatoz.blogspot.com
Marketing Management Insights: Products
http://marketingatoz.blogspot.com/2011/04/products.html
Marketing Concepts Every Manager Needs to Know. Most companies define themselves by a product. We are a “car manufacturer,” a “soft drink manufacturer,” and so on. Theodore Levitt, former Harvard Business School faculty member, pointed out years ago the danger of focusing on the product and missing the underlying need. He accused the railroads of “marketing myopia” by failing to define themselves as being in the transportation business and over-looking the threat of trucks and airplanes. And help the buy...
marketingatoz.blogspot.com
Marketing Management Insights: Sponsorship
http://marketingatoz.blogspot.com/2011/04/sponsorship.html
Marketing Concepts Every Manager Needs to Know. Companies are constantly invited by various groups to sponsor events, activities, and worthwhile causes. Companies also actively seek venues where they can get their names before the public. For example, Coca-Cola has been a long-term participating sponsor of Olympic Games, World Cups, Super Bowls, and Academy Awards. By shelling out large sums of money. Coca-Cola hopes to gain favorable public attention and also treat its associates to big-time events.
historysome.blogspot.com
The Contemporary History: Al-Aqsa Intifada
http://historysome.blogspot.com/2013/05/al-aqsa-intifada.html
The History of Contemporary World. The al-Aqsa Intifada (uprising) of Palestinians broke out in September 2000 following a provocative visit by Ariel Sharon and 400 Israeli soldiers to the Haram al-Sharif in Jerusalem. The Haram al-Sharif complex includes the al-Aqsa Mosque, which is viewed by Muslims as the third-most-sacred site in Islam. Owing to these conflicting religious and historic claims, the site has been a flash point for confrontations between Palestinians and Israelis. Under dual governance,...
historysome.blogspot.com
The Contemporary History: Yitzhak Rabin
http://historysome.blogspot.com/2012/02/yitzhak-rabin.html
The History of Contemporary World. Yitzhak Rabin was a key Israeli military and political leader. Born in Jerusalem in 1922, Rabin earned a degree from an agricultural college and joined the elite Palmach forces that fought in the 1948 Arab-Israeli War. He became chief of staff and led the army during the stunning Israeli victory in the 1967 war. For much of his military career, Rabin was a hard-liner with regard to the Palestinians and Arab nations. He advocated the use of strong force to crush the ...
historysome.blogspot.com
The Contemporary History: ANZUS Treaty
http://historysome.blogspot.com/2013/08/anzus-treaty.html
The History of Contemporary World. The ANZUS Security Treaty binds together Australia, New Zealand, and the United States. ANZUS was signed in San Francisco on September 1, 1951, and took effect on April 28, 1952. It remains in force, although it has increasingly come under attack by both Australia and New Zealand since the 1980s and New Zealand has essentially withdrawn from the alliance. As the cold war began to wind down in the 1980s, the threat from outside sources lessened. Citizens of the two n...
historysome.blogspot.com
The Contemporary History: Korean War (1950 - 1953)
http://historysome.blogspot.com/2012/08/korean-war.html
The History of Contemporary World. Korean War (1950 - 1953). Korean War (1950 - 1953). The first major conflict of the cold war began in June 1950 and ended in an inconclusive armistice on July 27, 1953. Long considered a “forgotten war” in which almost 4 million people, including 136,000 U.S. citizens, were killed or wounded, the Korean conflict attracted increased academic and popular attention in the early 21st century. Taking advantage of a temporary Soviet boycott of the United Nations. UN) Security...
historysome.blogspot.com
The Contemporary History: Dissolution of the Soviet Union
http://historysome.blogspot.com/2012/01/dissolution-of-soviet-union.html
The History of Contemporary World. Dissolution of the Soviet Union. In 1989 eastern European countries of the Warsaw Pact. Which had been beholden to the Soviet Union since the end of World War II. Had their communist governments replaced with noncommunist governments. For the first time in over 30 years the borders between eastern and western Europe were opened. Tried to find a way to salvage the Soviet Union. The failed coup brought the Communist Party down, and none of the republics was interested in ...
historysome.blogspot.com
The Contemporary History: Republic of Angola
http://historysome.blogspot.com/2013/08/republic-of-angola.html
The History of Contemporary World. The Republic of Angola is situated in south-central Africa. The country is bounded by the Democratic Republic of the Congo. To the northeast, Zambia to the east, Namibia to the south, and the Atlantic Ocean to the west. It has an area of 1,246,700 square kilometers and its capital city is Luanda. It is divided into 18 provinces, but one of them, Cabinda, is an enclave, separated from the rest of the country by the Democratic Republic of the Congo. Angola’s socioec...
historysome.blogspot.com
The Contemporary History: North Atlantic Treaty Organization (NATO)
http://historysome.blogspot.com/2012/02/north-atlantic-treaty-organization-nato.html
The History of Contemporary World. North Atlantic Treaty Organization (NATO). The NATO alliance is dedicated to the maintenance of the democratic freedoms and territorial integrity of its 26 European and North American member countries through collective defense. Also took on a peacekeeping and stabilizing role within Eurasia. The Washington Treaty reflected the will of the signatories to further democratic values and economic cooperation, to share the obligations of defense individually and collectively...
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