povfromindia.blogspot.com
POV from India: Mumbai: Where "Survival is the Art of Living"/Published articles Adage.com/2 Dec, 08
http://povfromindia.blogspot.com/2008/12/mumbai-where-survival-is-art-of.html
Seeing this and that, here and there, and joining the dots from a branding POV. Saturday, December 6, 2008. Mumbai: Where "Survival is the Art of Living"/Published articles Adage.com/2 Dec, 08. A Street-Level Look at the people, culture and temperament of Mumbai, India's Sprawling City of 13 Million Shaken by Last Week's Terror Attacks. So, according to the study, what makes Mumbai what it is? First, day-to-day life is a struggle. Yet, it's a city of opportunity. Be competitive and you'll reap rewards.
povfromindia.blogspot.com
POV from India: Bollywood's Oscar Submission: A Film With a Message/Post in adage.com - Global Idea Network/30.09.08
http://povfromindia.blogspot.com/2008/11/bollywoods-oscar-submission-film-with.html
Seeing this and that, here and there, and joining the dots from a branding POV. Saturday, November 15, 2008. Bollywood's Oscar Submission: A Film With a Message/Post in adage.com - Global Idea Network/30.09.08. First, the arguments: Was it really the best? Did the right movie's team lobby well enough? And when we don't win: Are we really not good enough, is it racism, is it lack of marketing, or is it that "they just don't get it"? But this year, all Indians will be proud of the entry " Taare Zameen Par.
povfromindia.blogspot.com
POV from India: April 2008
http://povfromindia.blogspot.com/2008_04_01_archive.html
Seeing this and that, here and there, and joining the dots from a branding POV. Sunday, April 20, 2008. Of the Solar Plexus and Fire in the Belly: Published article, The Financial Express 3. Article in The Brand Wagon, The Financial Express, April 8, 2008. Of the Solar Plexus and Fire in the Belly: the Desire to Influence and the Drive for Power Is Driving the Indian Consumer Today. Examples would include apparel brands and accessories that reek of high corporate status, car brands that talk of horse pow...
povfromindia.blogspot.com
POV from India: December 2008
http://povfromindia.blogspot.com/2008_12_01_archive.html
Seeing this and that, here and there, and joining the dots from a branding POV. Saturday, December 6, 2008. Mumbai: Where "Survival is the Art of Living"/Published articles Adage.com/2 Dec, 08. A Street-Level Look at the people, culture and temperament of Mumbai, India's Sprawling City of 13 Million Shaken by Last Week's Terror Attacks. So, according to the study, what makes Mumbai what it is? First, day-to-day life is a struggle. Yet, it's a city of opportunity. Be competitive and you'll reap rewards.
povfromindia.blogspot.com
POV from India: May 2008
http://povfromindia.blogspot.com/2008_05_01_archive.html
Seeing this and that, here and there, and joining the dots from a branding POV. Thursday, May 8, 2008. Where has all the love gone? Published articles, Financial Express 4. Article in The Brand Wagon, Financial Express, May6 2008. Chakra Watch 4: Survival, Pleasure, Power, Love, Creative Expression, Transcendence, Spirituality: these are the seven basic life themes - based on the seven major chakras in the human body - that drive all human behaviour. Subscribe to: Posts (Atom). View my complete profile.
povfromindia.blogspot.com
POV from India: August 2008
http://povfromindia.blogspot.com/2008_08_01_archive.html
Seeing this and that, here and there, and joining the dots from a branding POV. Thursday, August 7, 2008. Equanimity and enlightenment: can brands play a deeper role? Published articles, Financial Express 7. Article in The Brand Wagon, The Financial Express, August 5th, 2008. Chakra Watch 7: Survival, Pleasure, Power, Love, Creative Expression, Transcendence, Spirituality: these are the seven basic life themes - based on the seven major chakras in the human body - that drive all human behaviour. Each of ...
povfromindia.blogspot.com
POV from India: July 2008
http://povfromindia.blogspot.com/2008_07_01_archive.html
Seeing this and that, here and there, and joining the dots from a branding POV. Tuesday, July 8, 2008. 10 reasons why brand building is the hottest business in the subcontinent/Published article in Campaign UK, July 4, 2008, Insider's View/India. There are many reasons why it is so exciting to be in the business of brand building in India today. I’ll give you ten. Because of the unboxing, as it were, of the world of products and services. For example, health is now not just health and hospitals, but ...
povfromindia.blogspot.com
POV from India: November 2008
http://povfromindia.blogspot.com/2008_11_01_archive.html
Seeing this and that, here and there, and joining the dots from a branding POV. Saturday, November 15, 2008. I Also Want to Write About Barack Obama! Article in adage.com/14.11.08. Lessons Learned in Learning Lessons From the Most Spherical Campaign Around. The first step in Writing About Barack Obama is figuring out whether you have five, seven or 10 lessons. Then you discern who these lessons could be for. CEOs, marketers, organizations and brands have already been targeted. Also for Harvard Business P...
povfromindia.blogspot.com
POV from India: June 2011
http://povfromindia.blogspot.com/2011_06_01_archive.html
Seeing this and that, here and there, and joining the dots from a branding POV. Thursday, June 23, 2011. Maslow and the Indian Guru. What is it about the Indian Guru that attracts multitudes? What really are the payoffs people seek, consciously or unconsciously, what role in life does the Guru play in an Indian’s life? A Brand Chakras* study on just this, done amongst disciples of various gurus, revealed some interesting angles and insights. The Guru as Survival Strategist. The Guru as Temporary Escape:.
povfromindia.blogspot.com
POV from India: Maslow and the Indian Guru
http://povfromindia.blogspot.com/2011/06/maslow-and-indian-guru.html
Seeing this and that, here and there, and joining the dots from a branding POV. Thursday, June 23, 2011. Maslow and the Indian Guru. What is it about the Indian Guru that attracts multitudes? What really are the payoffs people seek, consciously or unconsciously, what role in life does the Guru play in an Indian’s life? A Brand Chakras* study on just this, done amongst disciples of various gurus, revealed some interesting angles and insights. The Guru as Survival Strategist. The Guru as Temporary Escape:.