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brandingowy.pl - Blog o ludziach i markach. Dajemy słowo!

Tworząc markę, produkt, usługę, wydarzenie, apkę, fundację, stowarzyszenie, czy uruchamiając firmę możesz obejść się bez logo, bez designerskiego opakowania, oznakowanego samochodu f...

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brandingowy.pl - Blog o ludziach i markach. Dajemy słowo! | brandingowy.pl Reviews

https://brandingowy.pl

Tworząc markę, produkt, usługę, wydarzenie, apkę, fundację, stowarzyszenie, czy uruchamiając firmę możesz obejść się bez logo, bez designerskiego opakowania, oznakowanego samochodu f...

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brandingowy.pl brandingowy.pl
1

Brandingowy na nowo

http://brandingowy.pl/brandingowy-na-nowo

Nauka nie idzie w las! Gdy ponad półtora roku temu umieściliśmy artykuł na Brandingowym, nie sądziliśmy, że na kolejny będziemy musieli czekać tak długo. Różne koleje rzeczy sprawiły, że projekt uległ bezterminowemu zawieszeniu. Dziś jednak wracamy w całkowicie nowej odsłonie. Nie jesteśmy już blogiem firmowym. Poniekąd nie jesteśmy już nawet blogiem. Zależy nam aby brandingowy był fizyczną i wirutalną przestrzenią dobrych i różnorodnych dyskusji o markach oraz o ludziach, którzy je tworzą. Chcemy wo...

2

Kontakt

http://brandingowy.pl/kontakt

Branding z ludzką twarzą. Masz pytania, pomysły na współpracę, a może inne zdanie? Chcemy rozmawiać i tworzyć przestrzeń do kreatywnych dyskusji. Twój głos jest dla nas ważny. Nie wahaj się i skontaktuj się z nami.

3

Pogromcy rebrandingowych mitów

http://brandingowy.pl/pogromcy-rebrandingowych-mitow

Nauka nie idzie w las! Zmiany wizerunkowe, u jednych wywołują paniczny strach, u drugich stanowią nadzieję na rozwiązanie wszelkich problemów. Rozpiętość obaw i oczekiwań związanych z rebrandingiem są olbrzymie. Postanowiłem zmierzyć się z nimi, bo wokół słowa „rebranding” – hucznie odmienianego przez wszystkie przypadki – narosło wiele mitów. 8222;Logo – nie do ruszenia”. 8222;Pozyskamy klientów zmieniając identyfikację”. Powszechnie stosowanym terminem na wszelkie zmiany wizerunkowe jest rebranding&#46...

4

Wydarzenie

http://brandingowy.pl/category/wydarzenie

Naming rights po polsku! W ramach dnia otwartego, postanowiłem odwiedzić nowo oddaną świątynie footballu w Gdańsku. Obiekt robi wrażenie, choć WOOOW z moich ust nie padło. Niemniej jednak to właśnie my posiadamy najładniejszy stadion Euro2012 i jako gdańszczanin czuje dumę. Dziś jednak nie o mojej dumie, ani o jej monstrualnej cenie, tylko o naming rights z perspektywy potencjalnego użytkownika PGE Areny. Nie ma co ukrywać, że marka PGE nie […].

5

Dzieciństwo w koszyku

http://brandingowy.pl/dziecinstwo-w-koszyku-sklepowym

Nauka nie idzie w las! Dziecięce lata to okres, który kształtuje Nas na wiele sposobów. Na tym etapie życia wyrabiamy naszą osobowość i nabywamy wiele postaw w stosunku do świata, ludzi ale także do marek. Marki mojego dzieciństwa to m.in. Vibovit, Lego, Pewex, Orbis czy Nivea. Co dla mnie oznaczają te marki? Retro branding, retro marketing. Przykładów na retro branding czy retro marketing daleko nie trzeba szukać. Zarówno na lokalnym podwórku jak i za wielką wodą „retro” pomysłów i inspi...Pepsi w 2009 ...

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electedstories.com electedstories.com

Archiwa: Gdynia - Elected Stories

http://electedstories.com/tag/gdynia

July 22, 2015. That week was all about design. Whatever I touched, smelled or read everything was designed to be literally in action. Then I thought, do we realize how big influence design has on us? I’ve been looking forward to take part in. This year edition of Gdynia. It has evolved from a-few-container’s-exhibition into a city-scale-event. Now it includes lectures, workshops, movies and it’s even got its own (I hope a permanent) location at Pomeranian Science and Technology Park. Design for the Real ...

electedstories.com electedstories.com

Archiwa: society - Elected Stories

http://electedstories.com/category/factories/society

October 29, 2015. The smell, I could live here! I grabbed the phone booth and insured by dorm mates I was alive and would be back by midnight. I felt raising emotional tension which found its relief in Internet, to which I was eventually connected after two years of overtures. The first blog was an ephemeral warm-up as the emotional explosion took place three years ago, when the elected stories spark reached the observer’s volatile cloud of senses. I dreamed about Baltic waters, to be swished by the sea ...

electedstories.com electedstories.com

Fabio, Autor o Elected Stories

http://electedstories.com/author/admin

All posts by Fabio. October 29, 2015. The smell, I could live here! I grabbed the phone booth and insured by dorm mates I was alive and would be back by midnight. I felt raising emotional tension which found its relief in Internet, to which I was eventually connected after two years of overtures. The first blog was an ephemeral warm-up as the emotional explosion took place three years ago, when the elected stories spark reached the observer’s volatile cloud of senses. I dreamed about Baltic waters, to be...

electedstories.com electedstories.com

Archiwa: arts - Elected Stories

http://electedstories.com/tag/arts

July 22, 2015. That week was all about design. Whatever I touched, smelled or read everything was designed to be literally in action. Then I thought, do we realize how big influence design has on us? I’ve been looking forward to take part in. This year edition of Gdynia. It has evolved from a-few-container’s-exhibition into a city-scale-event. Now it includes lectures, workshops, movies and it’s even got its own (I hope a permanent) location at Pomeranian Science and Technology Park. Design for the Real ...

electedstories.com electedstories.com

Archiwa: modernity - Elected Stories

http://electedstories.com/tag/modernity

July 22, 2015. That week was all about design. Whatever I touched, smelled or read everything was designed to be literally in action. Then I thought, do we realize how big influence design has on us? I’ve been looking forward to take part in. This year edition of Gdynia. It has evolved from a-few-container’s-exhibition into a city-scale-event. Now it includes lectures, workshops, movies and it’s even got its own (I hope a permanent) location at Pomeranian Science and Technology Park. Design for the Real ...

electedstories.com electedstories.com

Archiwa: economy - Elected Stories

http://electedstories.com/category/factories/economy

July 22, 2015. That week was all about design. Whatever I touched, smelled or read everything was designed to be literally in action. Then I thought, do we realize how big influence design has on us? I’ve been looking forward to take part in. This year edition of Gdynia. It has evolved from a-few-container’s-exhibition into a city-scale-event. Now it includes lectures, workshops, movies and it’s even got its own (I hope a permanent) location at Pomeranian Science and Technology Park. Design for the Real ...

electedstories.com electedstories.com

Archiwa: inspiration - Elected Stories

http://electedstories.com/tag/inspiration

July 22, 2015. That week was all about design. Whatever I touched, smelled or read everything was designed to be literally in action. Then I thought, do we realize how big influence design has on us? I’ve been looking forward to take part in. This year edition of Gdynia. It has evolved from a-few-container’s-exhibition into a city-scale-event. Now it includes lectures, workshops, movies and it’s even got its own (I hope a permanent) location at Pomeranian Science and Technology Park. Design for the Real ...

electedstories.com electedstories.com

Archiwa: city - Elected Stories

http://electedstories.com/tag/city

July 22, 2015. That week was all about design. Whatever I touched, smelled or read everything was designed to be literally in action. Then I thought, do we realize how big influence design has on us? I’ve been looking forward to take part in. This year edition of Gdynia. It has evolved from a-few-container’s-exhibition into a city-scale-event. Now it includes lectures, workshops, movies and it’s even got its own (I hope a permanent) location at Pomeranian Science and Technology Park. Design for the Real ...

electedstories.com electedstories.com

Archiwa: culture - Elected Stories

http://electedstories.com/category/factories/culture

October 29, 2015. The smell, I could live here! I grabbed the phone booth and insured by dorm mates I was alive and would be back by midnight. I felt raising emotional tension which found its relief in Internet, to which I was eventually connected after two years of overtures. The first blog was an ephemeral warm-up as the emotional explosion took place three years ago, when the elected stories spark reached the observer’s volatile cloud of senses. I dreamed about Baltic waters, to be swished by the sea ...

electedstories.com electedstories.com

Archiwa: engram - Elected Stories

http://electedstories.com/tag/engram

July 22, 2015. That week was all about design. Whatever I touched, smelled or read everything was designed to be literally in action. Then I thought, do we realize how big influence design has on us? I’ve been looking forward to take part in. This year edition of Gdynia. It has evolved from a-few-container’s-exhibition into a city-scale-event. Now it includes lectures, workshops, movies and it’s even got its own (I hope a permanent) location at Pomeranian Science and Technology Park. Design for the Real ...

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Branding Outside The Box. Books, E-courses, And Resources To Help You Rock Your Brand. Ready to launch your brand like a boss? Sign up to receive your personal branding worksheet and get early access to the latest course offerings. Created by veteran publicist, Dana Kaye. Branding Outside the Box. Ready take a deeper dive? Let Dana Kaye serve as your personal branding coach. Click here. To find out more. Sign up for the email list to be the first to hear when we open new courses. There’s a reason I didn’...

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brandingowy.pl - Blog o ludziach i markach. Dajemy słowo!

Chcemy promować dobre praktyki, inspirować i wskazywać kierunki, które pozwolą usprawniać marki i pomogą w ich ciągłej i nieuniknionej ewolucji. 7 tipów udanej nazwy. Wiem, co jem! Blaski i cienie 2014. 10 pomysłów na launch marki. Naming rights po polsku! Strona 1 z 3.

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26 julio, 2014. Holds a communications degree of the University of Navarra (Pamplona, Spain) and a Dimploma of Integrated marketing Communication of the LSPR (London, UK). Specialized in Sports and Olympics, and particularly in the role of sports in place and country branding. At the age of 26 she was the Director of Communications of the Spanish Winter Olympic Bid of Jaca 98. She has also developed international branding projects (Republic of Angola, among others) and is a relevant expert in this field.