cn.scg.international

scg.international

MEC | SCG International

http://www.scg.international/work/example/mec

Our brief was to transform the workplace environments for five media companies owned by WPP, all situated in 9,500m2 of office space within a high-rise modern office block in Moscow. Each workplace concept needed to achieve a strong sense of individual character, reflecting the personality and ethos of each brand. The workplace environment expresses the company’s ethos of maintaining human values in a changing digital environment. It features a bold expression of the brand mission statement, framed i...

tr.scg.international

Uzmanlık | SCG International - Turkey

http://tr.scg.international/genel

SCG International – Turkey. Farklı bir marka tasarımı. Başarılı markalar yaratmak stratejik, yaratıcı ve pratik uzmanlıkların bir arada çalışmasını gerektiriyor. Strateji karar-verme mekanizmasını yönlendiren yapıyı şekillendiriyor. Planlamanın ötesine geçerek daha derin iç görü sağlanmasına ve fikirlerin harekete geçirilmesine yardımcı oluyor. Olası konumlandırma rotalarını değerlendirerek, yaratıcı çalışmaya temel oluşturacak doğru pazarlama platformları elde ediyoruz. Marka konsepti üzerinden taze per...

ru.scg.international

Наш опыт | SCG International - Россия

http://ru.scg.international/наш-опыт

SCG International – Россия. Принципиально новый подход к дизайну брендов. Для создания успешных брендов требуется стратегическое мышление, творческий подход и практические знания. Стратегия устанавливает рамки, в которых принимаются решения. В отличие от обычного планирования, она позволяет достичь более глубокого проникновения в суть вопроса и стимулирует генерирование идей. Наши стратеги и дизайнеры работают вместе в тесном сотрудничестве. Ценности, позиционирование и атрибуты. Бренд – не просто ...

ru.scg.international

О компании | SCG International - Россия

http://ru.scg.international/о-компании

SCG International – Россия. Мы вдыхаем жизнь в бренды. Умные решения комплексных задач. С помощью дизайна мы преображаем, привносим новизну, меняем к лучшему. Мир вокруг нас…. Наше восприятие мира…. Более 20 лет на рынке - и ни одного похожего проекта. SCG London – независимая компания, основанная Клайвом Вуджером в 1991 году. Нашей главной целью всегда было достижение наилучших результатов, которые помогают нашим клиентам получить оптимальный доход от инвестиций. Независимость дает нам воз...Наша сеть м...

ru.scg.international

Вакансии | SCG International - Россия

http://ru.scg.international/вакансии

SCG International – Россия. МЫ В СОЦИАЛЬНЫХ СЕТЯХ. Follow us on Twitter. Follow us on Pinterest. Follow us on LinkedIn. 72-74 St Dionis Road. T: 44 (0) 20 7371 7522.

scg.international

Experiential Branding Challenges | SCG International

http://www.scg.international/news/brand-blab/experiential-branding-challenges

There’s always something happening in our world. Our Chairman, Clive Woodger, just presented at the Transform Conference Europe about the current Experiential branding challenges in London. Some brands take their personality and message the extra mile by creating impressive experiences for their various stakeholders. The panel here will share stories on experiential branding for both internal and external audiences. Follow us on Twitter. Follow us on Pinterest. Follow us on LinkedIn. London, SW1P 2PN, UK.

scg.international

Oasis Business Centre | SCG International

http://www.scg.international/work/example/oasis

A centre of calm. A new mixed use, multi level office complex located by a metro station in the Zamoskvorechie district, a fast-growing and historical area in Moscow’s city centre on the Garden Ring. Total GLA is 58.557 m2 with 29,000 m2 of offices and 1,450 m2 of service space for cafés, restaurant, canteen, shops, beauty salon and a bank. There is also parking on 3 levels for 400 cars. We also created exterior lighting concepts and landscaping for the terraces at the top of the building.

scg.international

Yuterra | SCG International

http://www.scg.international/work/example/yuterra

Inspirational ideas and solutions. Yuterra is the largest homewares retail chain in Russia with over 110 stores across 39 regions. The stores retail a wide range of items including table and kitchenware, home textiles, cleaning and storage products, gift, decorative and interior products. We redesigned the store layout to achieve improved circulation and an easy to shop retail environment with clear visibility throughout the store. This involved the development of stronger departmental worlds around ...