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Bentoff Communications | Our Work
http://www.bentoff.com/our-work
We bring your public affairs positions to community and government stakeholders. We help you reach target audiences through traditional and social media. For examples of our work, please contact us. We’d be happy to show you the type of successes our clients have had working with us. 2009–2016 Bentoff Communications (a division of Bentoff LLC).
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Bentoff Communications Update | Bentoff Communications
http://www.bentoff.com/2012/01/bentoff-communications-update
Posted January 29th, 2012 in Uncategorized. Bentoff Communications is returning from a temporary hiatus while owner Jeff Bentoff worked as deputy chief of staff for Milwaukee County Executive Chris Abele. With Abele’s re-election almost certain (no candidates chose to run against him), Jeff recently announced that he is leaving that position. And returning to consult for businesses and non-profits through Bentoff Communications. Click here to cancel reply. No public Twitter messages.
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Wisconsin senators in Illinois and Gov. Walker fight for TV time | Bentoff Communications
http://www.bentoff.com/2011/02/wisconsin-senators-in-illinois-and-gov-walker-fight-for-tv-time
Wisconsin senators in Illinois and Gov. Walker fight for TV time. Posted February 24th, 2011 in Campaigns. In urging the 14 Wisconsin Democratic state senators to return from Illinois to the Badger State capitol, Wisconsin Gov. Scott Walker has said repeatedly they have to be in the arena. Whether the Wisconsin Dems in Illinois are in the Wisconsin political arena is a point of debate. But are they staying in the Wisconsin media arena from outside the state border? How’s the war for TV going? Highlightin...
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“Instigative” journalism | Bentoff Communications
http://www.bentoff.com/2012/03/instigative-journalism
8220;Instigative” journalism. Posted March 8th, 2012 in Communications. We’ve all seen it, especially those of us in the media relations or politics fields. Now Jon Stewart has put a name to it: Instigative journalism. As Steward explained the term in a piece this week on The Daily Show. It’s like investigative journalism. Instead of investigating, they instigate. They prod the person at the podium with someone else’s trash talk to see if they gin up a fight. To ensure proper provocation.
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What Osama bin Laden’s death means in the PR world today | Bentoff Communications
http://www.bentoff.com/2011/05/what-the-osama-bin-laden-death-means-in-the-pr-world-today
What Osama bin Laden’s death means in the PR world today. Posted May 2nd, 2011 in Uncategorized. Here’s an instructive column. I came across today explaining how the news of Osama bin Laden’s killing will affect PR projects in the short term. Hint: If you have a story you’re pitching today — or this week — good luck. Click here to cancel reply. No public Twitter messages. 2009–2016 Bentoff Communications (a division of Bentoff LLC).
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Campaign reporters allowing quote vetos | Bentoff Communications
http://www.bentoff.com/2012/07/campaign-quote-vetos
Campaign reporters allowing quote vetos. Posted July 21st, 2012 in Campaigns. And tagged New York Times. The New York Times this week revealed. An open secret in D.C. — national campaign reporters are now allowing political sources to approve or edit their interview quotes before potential publication. This is a new practice in political reporting that wasn’t widely known about until this article. And The Times is reviewing its adherence. A second Times story this week. Click here to cancel reply.
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Too cute by three | Bentoff Communications
http://www.bentoff.com/2011/02/too-cute-by-three
Too cute by three. Posted February 9th, 2011 in Communications. And tagged Allstate Corp. PR and ad pitches tied to current events can be very effective, as can using humor — when it makes sense and is done with care. But people please, please, please be sensitive. Groupon seems to have achieved the unique feat of paying $3M to lose customers who previously loved them. Three recent PR / Ad Hall of Shame nominations…. The interwebs are full of c. Second, a similar example of trying to find humor in exploi...
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Obama and the media | Bentoff Communications
http://www.bentoff.com/2013/04/obama-and-the-media
Obama and the media. Posted April 1st, 2013 in Government. Says President Barack Obama is managing the media in unprecedented ways. Do you agree? Or is it pretty common, maybe the new normal in the current era of self-publishing via YouTube, Facebook, Twitter, podcasts, blogs, you name it? Click here to cancel reply. No public Twitter messages. 2009–2016 Bentoff Communications (a division of Bentoff LLC).
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Itching for a TV fight | Bentoff Communications
http://www.bentoff.com/2012/03/itching-for-a-tv-fight
Itching for a TV fight. Posted March 12th, 2012 in Communications. Milwaukee media consumers, especially local TV news viewers, may be more familiar with instigative journalism than investigative journalism. As I wrote in a prior post. Instigative journalism is the clever term comedian Jon Stewart. Coined for reporters prodding an official with someone else’s trash talk, hoping to gin up a fight. Sure, Milwaukee sees its share of excellent investigative pieces. You’ll see that Clarke takes a pile o...
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Bentoff Communications | About
http://www.bentoff.com/about
Jeff Bentoff founded Bentoff Communications in 2003 and brings to the public affairs and media relations firm 20 years of experience. As a newspaper reporter, spokesman to the mayor of Milwaukee, deputy chief of staff to the Milwaukee County executive, government lobbyist and corporate public affairs strategist. Jeff Bentoff was a co-founder of 88Nine RadioMilwaukee (WYMS-FM). And Bentoff Communications has provided media relations services to the station and other non-profits. Obama and the media. How t...