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Ernan's Insights On Marketing Best Practices

Inducted into the Marketing Hall of Fame due to results clients achieve with our VoC research driven strategies. <a href="http://www.erdm.com">ERDM</a> conducts specialized VoC research to identify high impact Customer Experience strategies.

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Ernan's Insights On Marketing Best Practices | ernanroman.blogspot.com Reviews

https://ernanroman.blogspot.com

Inducted into the Marketing Hall of Fame due to results clients achieve with our VoC research driven strategies. &lt;a href=&quot;http://www.erdm.com&quot;&gt;ERDM&lt;/a&gt; conducts specialized VoC research to identify high impact Customer Experience strategies.

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Ernan's Insights On Marketing Best Practices: Marketers: Use These 2 Strategies to Engage with Consumers, Win BIG

http://ernanroman.blogspot.com/2015/08/marketers-use-these-2-strategies-to-engage-with-consumers-win-big.html

Ernan's Insights On Marketing Best Practices. Inducted into the Marketing Hall of Fame due to results clients achieve with our VoC research driven strategies. ERDM. Conducts specialized VoC research to identify high impact Customer Experience strategies. Ernan’s Insights on Marketing Best Practices. Tuesday, August 4, 2015. Marketers: Use These 2 Strategies to Engage with Consumers, Win BIG. Article by Ernan Roman. Featured on CustomerThink.com. We have conducted;. Segmentation by life stage. Hyper-relev...

2

Ernan's Insights On Marketing Best Practices: January 2015

http://ernanroman.blogspot.com/2015_01_01_archive.html

Ernan's Insights On Marketing Best Practices. Inducted into the Marketing Hall of Fame due to results clients achieve with our VoC research driven strategies. ERDM. Conducts specialized VoC research to identify high impact Customer Experience strategies. Ernan’s Insights on Marketing Best Practices. Tuesday, January 20, 2015. Customer-Centricity Is Mandatory for 2015. Article by Ernan Roman. Featured on customerthink.com. You Want Fans, Not Just Customers. According to Michelle Malish. When customers fee...

3

Ernan's Insights On Marketing Best Practices: May 2015

http://ernanroman.blogspot.com/2015_05_01_archive.html

Ernan's Insights On Marketing Best Practices. Inducted into the Marketing Hall of Fame due to results clients achieve with our VoC research driven strategies. ERDM. Conducts specialized VoC research to identify high impact Customer Experience strategies. Ernan’s Insights on Marketing Best Practices. Wednesday, May 27, 2015. Mercedes-Benz Marketing Exec Answers 4 Questions for Marketing Innovators. Article by Ernan Roman. Featured on CMO.com. Why is this so important? 2 Why is this so important? Mercedes ...

4

Ernan's Insights On Marketing Best Practices: December 2014

http://ernanroman.blogspot.com/2014_12_01_archive.html

Ernan's Insights On Marketing Best Practices. Inducted into the Marketing Hall of Fame due to results clients achieve with our VoC research driven strategies. ERDM. Conducts specialized VoC research to identify high impact Customer Experience strategies. Ernan’s Insights on Marketing Best Practices. Monday, December 15, 2014. 3 Questions You Need To Ask Now For 2015 Success. Article by Ernan Roman. Featured on CMO.com. 1 Are You Ignoring Key Customer Segments? Buffalo Wings and Rings. As part of that eff...

5

Ernan's Insights On Marketing Best Practices: June 2015

http://ernanroman.blogspot.com/2015_06_01_archive.html

Ernan's Insights On Marketing Best Practices. Inducted into the Marketing Hall of Fame due to results clients achieve with our VoC research driven strategies. ERDM. Conducts specialized VoC research to identify high impact Customer Experience strategies. Ernan’s Insights on Marketing Best Practices. Monday, June 22, 2015. CMOs Must Shift Focus from Transactions to "Addictive Experiences". Customers become "brand partners" when companies shift from treating them as transactions to creating. The company, w...

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PossibleNOW: Days Of 'Spray And Pray' Marketing Are Done

http://www.possiblenowblog.com/2015/07/days-of-spray-and-pray-marketing-are.html

8226; (800) 585-4888 • Manage Preferences. Tuesday, July 21, 2015. Days Of 'Spray And Pray' Marketing Are Done. Too much marketing communication and too little targeting has been behind a sharp uptick in brand damage. In a recent study on Millennials. The Aimia Institute coined the term “High Volume Sensitive Consumers” for those segments across all generations most likely to permanently disengage with brands if they receive high volumes of generic email communications. High Volume Sensitive Consumers wi...

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2012 March 8th Luncheon | dmcny

http://www.dmcny.org/event/2012-march-8th-luncheon

Skip to main content. Education, insight and a network of opportunities for tri-state area direct and interactive marketing professionals. February 9th Evening Event. 2012 March 8th Luncheon. Transforming Your Customer Experience. Followup coverage: Event Presentation. Join Ernan Roman, Relationship Marketing thought leader and recent DMA Marketing Hall of Fame inductee, to learn how you can transform your customer experience. Personalization as a competitive differentiator,. 18th Floor at E 44th St.

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PossibleNOW: July 2015

http://www.possiblenowblog.com/2015_07_01_archive.html

8226; (800) 585-4888 • Manage Preferences. Monday, July 27, 2015. Making the Case for Preference Management: Moving From Discussion to Action. Preference Management Video Series. Are you at the point where senior leadership has recognized the need for better and more efficient customer engagement? Are they interested in a sophisticated preference management solution as a means of achieving that goal? Would one of these tactics make it easier to earn organizational buy-in? Follow me on Twitter:. Ahhh, the...

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Ernan Roman Direct Marketing: Voice Of The Customer Marketing

http://www.erdm.com/book.php

Citi's Managing Director, Global Rewards, Answers 4 Questions For Marketing Innovators. Ernan is a leading expert in creating disciplined Voice of Customer-driven marketing processes. If you want to move from just talking about VoC to being a leader in implementing it, you must read this book.". Mdash;Don Peppers and Martha Rogers, Ph.D. Peppers and Rogers Group. Americas Advertising and Direct Marketing Manager, Hewlett-Packard. Program Director, WW Digital Marketing. IBM - General Business and BPO.

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Customer Experience (CX) news, Ernan Roman Direct Marketing News

http://www.erdm.com/news_articles.php

Citi's Managing Director, Global Rewards, Answers 4 Questions For Marketing Innovators. Don't Use CRM to Automate Bad Behaviors. Many companies are focusing so heavily on their CRM technology that they are losing focus on why they embarked on CRM and preference-center initiatives in the first place…. Reprinted from CMO.com. MassMutual's Customer-Led Marketing Revamp. Ernan featured as Spotlight columnist for Direct Marketing News. The Sales Funnel is Dead. Unmarketing" to Increase Customer Loyalty. Custo...

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Ernan Roman Direct Marketing: Our Books

http://www.erdm.com/our-books.php

Citi's Managing Director, Global Rewards, Answers 4 Questions For Marketing Innovators. Opt-In Marketing: Increase Sales Exponentially with Consensual Marketing. This is the first book about the Consensual Marketing Opt-In Process (CMO). The book provides how to guidelines and checklist for implementing the breakthrough 7-Step Consensual Marketing Opt-In Process. Read a sample chapter. Chairman and CEO, McCann Relationship Marketing, Author of. Maximarketing and Beyond Maximarketing. The integrated direc...

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Ernan Roman Direct Marketing Corp.: Our People

http://www.erdm.com/our-people.php

Citi's Managing Director, Global Rewards, Answers 4 Questions For Marketing Innovators. Meet the ERDM Team. Ernan Roman, President, ERDM Corp. Author, Voice of the Customer Marketing. Ernan was inducted into the DMA Marketing Hall of Fame. Inducted into the DMA Marketing Hall of Fame based on the results companies achieve with ERDM's VoC research-based CX strategies. His influential blog Ernan's Insights on Marketing Best Practices. Ernan's latest book is titled Voice of the Customer Marketing. When not ...

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Ernan Roman Direct Marketing: Events

http://www.erdm.com/events.php

Citi's Managing Director, Global Rewards, Answers 4 Questions For Marketing Innovators. Upcoming and Recent Speaking Engagements for Ernan Roman:. To contact Ernan Roman regarding an in-house Marketing Best Practices Executive Workshop or an Industry Keynote or speech, click here. October 27, 2014 San Diego. CX Innovation: How FedEx Uses "Human Data" to Drive Engagement. For information; click. October 25 and 26, 2014. CX Breakthroughs: 4-Step CX Process and 50 Action Items. For information, click. Custo...

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Ernan Roman Direct Marketing: Client Success Stories

http://www.erdm.com/clients.php

Citi's Managing Director, Global Rewards, Answers 4 Questions For Marketing Innovators. ERDM Helps Fortune and Growth Companies Achieve Double-Digit Response and Revenue Increases. 94% higher open rate. 200% increase in response. HMS National, Inc. 50% increase in average renewal rates. Opt-in rates up to 95%. Open rates greater than 50%. Response rates performing in the double-digits. Revenue of those in the program generating 2 times more in volume license revenue. View Case Study 1. View Case Study 2.

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Voice of Customer Marketing | Ernan Roman Direct Marketing

http://www.erdm.com/resources.php

Citi's Managing Director, Global Rewards, Answers 4 Questions For Marketing Innovators. 2013 Ernan Roman Direct Marketing Corp. 3 Melrose Lane, Douglas Manor, NY 11363. Phone: 718.225.4151 email: ernan@erdm.com.

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Ernan's Insights On Marketing Best Practices

Ernan's Insights On Marketing Best Practices. Inducted into the Marketing Hall of Fame due to results clients achieve with our VoC research driven strategies. ERDM. Conducts specialized VoC research to identify high impact Customer Experience strategies. Ernan’s Insights on Marketing Best Practices. Monday, February 19, 2018. 4 Actions For Pharma to Remove Damaging Barriers with Customers. Article by Ernan Roman. Featured on Pharma-IQ.com. That they apply to developing new products. By prioritizing produ...

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