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BusinessQuests - Catalyzing Business Innovation: Parody: effective and fun brand communications
http://www.businessquests.com/2014/09/parody-effective-and-fun-brand.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. Parody: effective and fun brand communications. Experience the power of a bookbook™:. Parody: effective and fun brand communications. Is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
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BusinessQuests - Catalyzing Business Innovation: August 2014
http://www.businessquests.com/2014_08_01_archive.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. 1 Consistently good customer service comes through systems, not just smiles. 2 Extraordinary customer service comes through smiles, not just systems. 3 You can’t give good customer service if you don’t hire appropriate employees. The challenges of design for the mass market. Margaret Gould Stewart: How giant websites design…: http:/ youtu.be/quJdL9ggETI. Subscribe to: Posts ( Atom ).
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BusinessQuests - Catalyzing Business Innovation: E-commerce in China: a whole different world
http://www.businessquests.com/2014/03/e-commerce-in-china-whole-different.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. E-commerce in China: a whole different world. Amongst interesting findings of research on retail in China, there's this classification of online shoppers done by China Business Review. And one can only marvel at the impact of historic events on consumer behavior:. Frugal forties: These consumers, who grew up during the Cultural Revolution (1966-76) and early stage of the reform era, swi...
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BusinessQuests - Catalyzing Business Innovation: September 2014
http://www.businessquests.com/2014_09_01_archive.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. Parody: effective and fun brand communications. Experience the power of a bookbook™:. Subscribe to: Posts ( Atom ). Parody: effective and fun brand communications. Is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
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BusinessQuests - Catalyzing Business Innovation: July 2014
http://www.businessquests.com/2014_07_01_archive.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. Social media for brands is not a silo business. Over the past couple of years scores of marketing professionals have been faced with a regrettable habit that many companies and brands have developed: a desire to be present in social media with lack of strategy that tends to be replaced by a whole discussion about tools and who will "own" them internally. Subscribe to: Posts ( Atom ).
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BusinessQuests - Catalyzing Business Innovation: Services
http://www.businessquests.com/p/services.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. This page offers an overview of the type of work we do, the expertise we have and a sneak peek at the methods and tools we are using. It's presented as a mindmap without too much text or explanations, but we can tell you more if you'd like us to do so; just get in touch. Your browser is not able to display frames. Please visit the mind map: BusinessQuests Services.
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BusinessQuests - Catalyzing Business Innovation: About us
http://www.businessquests.com/p/about-us.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. We've been working for the past twenty years with businesses of various sizes, from start-up to operations with more than over 500 m€ in turnover, to help them manage critical transitions. We’ve developed a keen understanding of motivation, resistance and methods that facilitate successful transitions. As someone famously said, there is no anti-digital shelter. Business is first about p...
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BusinessQuests - Catalyzing Business Innovation: February 2014
http://www.businessquests.com/2014_02_01_archive.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. Market share and trends for top e-commerce platforms. What are the trends? Which look like good entry-level options with potential to scale? Some answers in a summary of a bit of research in this post. Brand equity and brand content. Zappos' Hsieh: Building a Formidable Brand. Kate Spade Saturday concept trial in Manhattan. A case of botched pivot. A few days ago GetGlue merged with i&#...
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BusinessQuests - Catalyzing Business Innovation: Internal consistency as bedrock to market success
http://www.businessquests.com/2014/11/internal-consistency-as-bedrock-to.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. Internal consistency as bedrock to market success. Communications is growing more important in marketing and is more coupled with sales than ever before, but something much less visible is going on as all three are critically dependent on an organisation's digital backbone. Whether that organisation sells online or not does not really change the situation.
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BusinessQuests - Catalyzing Business Innovation: March 2014
http://www.businessquests.com/2014_03_01_archive.html
Business strategy ★ digital transition ★ e-commerce and retail ★ media ★ digital marketing ★ storytelling ★ technology. E-commerce in China: a whole different world. Subscribe to: Posts ( Atom ). E-commerce in China: a whole different world. Is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License.
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