gregaubert.com

Greg Aubert | Digital Marketing & Coding

Digital Marketing and Coding. I am reading a book called ‘Antifragile’, by Nassim Taleb. In it, he raises the interesting notion of ‘antifragility’. It goes something like this:. Goodhart's Law In Facebook Marketing. This is probably my all-time favourite economic law. It pops up absolutely everywhere, but the man himself Charles Goodhart didn’t pen it until the 70 s. It goes something like this:. School of Soft Nudges - Lessons in Online Persuasion from Booking.com. Page: 1 of 1.

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Greg Aubert | Digital Marketing & Coding | gregaubert.com Reviews

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Digital Marketing and Coding. I am reading a book called ‘Antifragile’, by Nassim Taleb. In it, he raises the interesting notion of ‘antifragility’. It goes something like this:. Goodhart's Law In Facebook Marketing. This is probably my all-time favourite economic law. It pops up absolutely everywhere, but the man himself Charles Goodhart didn’t pen it until the 70 s. It goes something like this:. School of Soft Nudges - Lessons in Online Persuasion from Booking.com. Page: 1 of 1.

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Greg Aubert | Digital Marketing & Coding | gregaubert.com Reviews

https://gregaubert.com

Digital Marketing and Coding. I am reading a book called ‘Antifragile’, by Nassim Taleb. In it, he raises the interesting notion of ‘antifragility’. It goes something like this:. Goodhart's Law In Facebook Marketing. This is probably my all-time favourite economic law. It pops up absolutely everywhere, but the man himself Charles Goodhart didn’t pen it until the 70 s. It goes something like this:. School of Soft Nudges - Lessons in Online Persuasion from Booking.com. Page: 1 of 1.

INTERNAL PAGES

gregaubert.com

1

Why Taking That £40K Grad Job May Not Be Worth It

http://gregaubert.com/marketing/2013/09/14/40k-grad-job.html

Digital Marketing and Coding. Why Taking That 40K Grad Job May Not Be Worth It. A couple of weeks ago this news broke. If you didn’t catch it, an investment banking intern collaspsed and died. Following three back-to-back days of straight work. Shocking stuff , but it really drove home an important point that I feel a lot of recent graduates have either been in recently or currently find themselves in right now. Namely deciding what the hell we want to do with ourselves. At this point in our lives I’d sa...

2

Greg Aubert | Digital Marketing & Coding

http://gregaubert.com/work.html

Digital Marketing and Coding. This is a full stack web application that helps app developers market their products by improving their app store optimisation (ASO). The idea is that in 60 seconds, they can get a report identifying their underperforming keywords. It's live and available to try at the URL below. There's also a technical writeup about the project here. HTML5, CSS3, JQuery, Node.js, Hapi.js, D3.js,MongoDB, Mandrill API, Git, Github, Heroku. Google Analytics API App.

3

Greg Aubert | Digital Marketing & Coding

http://gregaubert.com/about.html

Digital Marketing and Coding. Since January 2015, I've been learning web development with the Founders and Coders organisation. In East London. I believe that to be effective in digital businesses, it really helps to have a technical understanding. Even better if you know enough to create things yourself. I was frustrated with my lack of coding knowledge, so I set out to do something about it. Do check out the course. If any of that resonated with you. Cohort of 2014 .

4

Antifragile Ecommerce

http://gregaubert.com/marketing/2015/07/02/antifragile-ecommerce.html

Digital Marketing and Coding. I am reading a book called ‘Antifragile’, by Nassim Taleb. In it, he raises the interesting notion of ‘antifragility’. It goes something like this:. Some things are fragile. This means they. As they face increased uncertainty and pressure. Other things are robust. They can. The increased uncertainty and pressure. But what if things were antifragile? The more they were pressured. In short, this company is fragile. This company is robust. In a co-working space nearby, a group ...

5

Goodhart's Law In Facebook Marketing

http://gregaubert.com/marketing/2015/05/21/goodharts-law-facebook-marketing.html

Digital Marketing and Coding. Goodhart's Law In Facebook Marketing. This is probably my all-time favourite economic law. It pops up absolutely everywhere, but the man himself Charles Goodhart didn’t pen it until the 70 s. It goes something like this:. When a measure becomes a target, it ceases to be a good measure. Doctor’s Surgeries and Wait Times. It’s quite difficult to measure the level of service the public was getting at their local GP. Surveys? School and test scores. Facebook Marketing and Likes.

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Greg Aubert | Digital Marketing & Coding

Digital Marketing and Coding. I am reading a book called ‘Antifragile’, by Nassim Taleb. In it, he raises the interesting notion of ‘antifragility’. It goes something like this:. Goodhart's Law In Facebook Marketing. This is probably my all-time favourite economic law. It pops up absolutely everywhere, but the man himself Charles Goodhart didn’t pen it until the 70 s. It goes something like this:. School of Soft Nudges - Lessons in Online Persuasion from Booking.com. Page: 1 of 1.

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