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perspectives

Thursday, November 26, 2009. So we thought advertising about products and services was the sole discretion of the brand managers. Not any longer. To reach to your consumers meant that marketers had to part with huge amount of money. Today reaching your customers has definitely become easier. A viral campaign is all you need. Create some videos and post on Youtube, Facebook and many other social networking sites, that’s all. If the customers like it they will make sure it reaches all. The first time I hea...

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perspectives | ideas-unplugged.blogspot.com Reviews

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Thursday, November 26, 2009. So we thought advertising about products and services was the sole discretion of the brand managers. Not any longer. To reach to your consumers meant that marketers had to part with huge amount of money. Today reaching your customers has definitely become easier. A viral campaign is all you need. Create some videos and post on Youtube, Facebook and many other social networking sites, that’s all. If the customers like it they will make sure it reaches all. The first time I hea...

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1 advertising shifting hands

2 35 comments

3 labels advertising

4 social networking

5 per second billing

6 price war

7 future of tata

8 posted by

9 ankit goel

10 no comments

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advertising shifting hands,35 comments,labels advertising,social networking,per second billing,price war,future of tata,posted by,ankit goel,no comments,labels price wars,telecom,the fact,for factor a,gyan,labels factor analysis,cluster analysis,brand 1

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perspectives | ideas-unplugged.blogspot.com Reviews

https://ideas-unplugged.blogspot.com

Thursday, November 26, 2009. So we thought advertising about products and services was the sole discretion of the brand managers. Not any longer. To reach to your consumers meant that marketers had to part with huge amount of money. Today reaching your customers has definitely become easier. A viral campaign is all you need. Create some videos and post on Youtube, Facebook and many other social networking sites, that’s all. If the customers like it they will make sure it reaches all. The first time I hea...

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ideas-unplugged.blogspot.com

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perspectives: February 2009

http://ideas-unplugged.blogspot.com/2009_02_01_archive.html

Thursday, February 26, 2009. Branded outlets vs. Multi‐brand Stores. Branded outlets and Multi brand stores are just not about the preference of the company. There is a lot more to it like availability of financial resources, the customers, the brand itself and of course the overall marketing strategy adopted by the company among others. The authors have identified a few parameters and compared the two formats on these parameters. On the other hand, in a multi-brand store there are a lot of brands, the e...

2

perspectives: Telecom industry and customer service

http://ideas-unplugged.blogspot.com/2009/05/telecom-industry-and-customer-service.html

Friday, May 15, 2009. Telecom industry and customer service. My summer training is still on. Luckily, I got a chance to work for a telecom company. Service industry has its own challenges; the client expectations are different from other industries where products are tangible. Moreover, since telecom is an experiential product. Only after experiencing the product can client comment on it. This makes word of mouth publicity very critical in this industry. Obviously, the company with best customer service ...

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perspectives: January 2009

http://ideas-unplugged.blogspot.com/2009_01_01_archive.html

Monday, January 19, 2009. Hi, this blog is a platform for a few knowledge enthusiasts to express their learning and un-learnings to those who care to listen. Subscribe to: Posts (Atom). Find us in your e-mail. Guzaarish:eternal sunshine of my emotionless mind. Life's a mirror - Reflections on day to day happenings. When you loose direction, when compass stops working. Statistics and Market Research. Data Analysis using SPSS. True Story. The one which got me to MCG for the cup Final.

4

perspectives: Multidimensional Scaling and Cluster Analysis: Applying in Marketing

http://ideas-unplugged.blogspot.com/2009/05/multidimensional-scaling-and-cluster.html

Saturday, May 23, 2009. Multidimensional Scaling and Cluster Analysis: Applying in Marketing. A detailed analysis of each method needs quite a lot of extensive reading and this article in no way will help you in actually using these methods, they may only help to get a basic idea and how these methods can be applied to take marketing decisions. The next important question is: how do we decide what is the ideal the number of clusters or groups? The other way is to observe the groupings of objects within t...

5

perspectives: April 2009

http://ideas-unplugged.blogspot.com/2009_04_01_archive.html

Saturday, April 25, 2009. Why don’t we get everything we desire? Is it because we desire for everything? Or is it because there is someone out there, somewhere, who knows what is right for us. He makes sure we get everything we should get, it may not be everything we desire! 8221; and still deep inside, the heart betrays when it asks , “… but why? I remember a very inspiring speech. May be we were not supposed to figure out the bigger picture. May be we are supposed to be afraid, be confused, be betr...

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ideas-unplugged.blogspot.com

perspectives

Thursday, November 26, 2009. So we thought advertising about products and services was the sole discretion of the brand managers. Not any longer. To reach to your consumers meant that marketers had to part with huge amount of money. Today reaching your customers has definitely become easier. A viral campaign is all you need. Create some videos and post on Youtube, Facebook and many other social networking sites, that’s all. If the customers like it they will make sure it reaches all. The first time I hea...

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The is the area for longer Thought Leadership articles. Whenever we have some interesting idea which he have worked up into something which we would call Thought Leadership.we put it here. Visit the weblog. Which has more regular snippets, or go back to the Ideas-Warehouse website. Thursday, December 08, 2005. Making sense of BPM. Process is a very broad term. SAP functionality is the execution of a process. A Visio diagram is a simple pictorial representation of a process flow. Is a management practice...