About Content-Driven Advertising
Because it is inherently slow to market, it is unable to respond to business dynamics, it has a limited useful life, and it produces advertising which soon gets stale. The New Advertising is Content-Driven. Display advertising is still a great medium for conveying a message. Pictures convey more than words, and with ever-shortening attention spans, the image is what catches our eye. If we find it interesting or attractive, we read the words beside it. At the moment of the impression, the decision on what...
Gallery - Mobile Advertising
Dynamic landing page facility gives single-click navigation to purchase point. Cost-effective e-commerce promotion to mobile users". 320x50 px MRAID-compliant banner for in-app usage. Shown here in simulated smartphone environment. Tap banner to expand. To full screen height, showing more detail. Scroll horizontally to view products. Second tap takes you to the mobile web site for purchase. Auto-updating, always showing current product. Optimal e-commerce promotion to mobile audience".