is831-team-groupon.blogspot.com

Groupon Study

MS-MBA analysis of social buying for Topics in IT Strategy (IS831) February - May 2011. Sunday, March 27, 2011. A Busy Month for Groupon (Highlighted by the Announcement of Groupon Now aka "2.0") and Opportunities in the B2B Market. Groupon Now will give mobile app users two choices: I'm Hungry or I'm Bored. Since our last post Groupon has *deep breath*: been readying an IPO. Somewhere between $10 and $25 billion, dealing with the President and COO Rob Solomon abruptly stepping down. Friday, March 4, 2011.

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Groupon Study | is831-team-groupon.blogspot.com Reviews

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MS-MBA analysis of social buying for Topics in IT Strategy (IS831) February - May 2011. Sunday, March 27, 2011. A Busy Month for Groupon (Highlighted by the Announcement of Groupon Now aka 2.0) and Opportunities in the B2B Market. Groupon Now will give mobile app users two choices: I'm Hungry or I'm Bored. Since our last post Groupon has *deep breath*: been readying an IPO. Somewhere between $10 and $25 billion, dealing with the President and COO Rob Solomon abruptly stepping down. Friday, March 4, 2011.

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Groupon Study | is831-team-groupon.blogspot.com Reviews

https://is831-team-groupon.blogspot.com

MS-MBA analysis of social buying for Topics in IT Strategy (IS831) February - May 2011. Sunday, March 27, 2011. A Busy Month for Groupon (Highlighted by the Announcement of Groupon Now aka "2.0") and Opportunities in the B2B Market. Groupon Now will give mobile app users two choices: I'm Hungry or I'm Bored. Since our last post Groupon has *deep breath*: been readying an IPO. Somewhere between $10 and $25 billion, dealing with the President and COO Rob Solomon abruptly stepping down. Friday, March 4, 2011.

INTERNAL PAGES

is831-team-groupon.blogspot.com

1

Groupon Study: Jumpstart the Tibet Fund: Groupon's Response to Its Unfavorable Super Bowl Ad

http://www.is831-team-groupon.blogspot.com/2011/02/jumpstart-tibet-fund-groupons-response.html

MS-MBA analysis of social buying for Topics in IT Strategy (IS831) February - May 2011. Tuesday, February 8, 2011. Jumpstart the Tibet Fund: Groupon's Response to Its Unfavorable Super Bowl Ad. Http:/ www.groupon.com/deals/the-tibet-fund/. Posted by Simi Sethi. Subscribe to: Post Comments (Atom). There was an error in this gadget. Untraditional Advertising for an Advertising Geniu. Groupon Partner, or Groupon Enemy? Jumpstart the Tibet Fund: Groupons Response to It. Problem Statement v1.0.

2

Groupon Study: Fierce Competition Means Groupon Must Innovate to Stay Ahead

http://www.is831-team-groupon.blogspot.com/2011/03/fierce-competition-means-groupon-must.html

MS-MBA analysis of social buying for Topics in IT Strategy (IS831) February - May 2011. Friday, March 4, 2011. Fierce Competition Means Groupon Must Innovate to Stay Ahead. This is just getting ridiculous. Seemingly every publisher (NYT) or distributor (Bing, Google, facebook) are getting into the group buying market (dare we say craze? Seems like an eternity from now. Will focus on adding fun and excitement to your week. March 6, 2011 at 8:38 PM. The key is going to be differentiation. First mover a...

3

Groupon Study: A Busy Month for Groupon (Highlighted by the Announcement of Groupon Now aka "2.0") and Opportunities in the B2B Market

http://www.is831-team-groupon.blogspot.com/2011/03/busy-week-for-group-buying-deal-space.html

MS-MBA analysis of social buying for Topics in IT Strategy (IS831) February - May 2011. Sunday, March 27, 2011. A Busy Month for Groupon (Highlighted by the Announcement of Groupon Now aka "2.0") and Opportunities in the B2B Market. Groupon Now will give mobile app users two choices: I'm Hungry or I'm Bored. Since our last post Groupon has *deep breath*: been readying an IPO. Somewhere between $10 and $25 billion, dealing with the President and COO Rob Solomon abruptly stepping down. Fierce Competition M...

4

Groupon Study: Not So Super Ads for Groupon

http://www.is831-team-groupon.blogspot.com/2011/02/not-so-super.html

MS-MBA analysis of social buying for Topics in IT Strategy (IS831) February - May 2011. Sunday, February 6, 2011. Not So Super Ads for Groupon. According to Brand Bowl 2011. Groupon Super Bowl ads earned the worst sentiment score of any brand (yes, even GoDaddy). The campaign makes slightly more sense when looking at their ' save the money. CNN Money: Groupon spends big on controversial (tasteless! UPDATE: The video was taken down by Groupon due to the negative press. Subscribe to: Post Comments (Atom).

5

Groupon Study: March 2011

http://www.is831-team-groupon.blogspot.com/2011_03_01_archive.html

MS-MBA analysis of social buying for Topics in IT Strategy (IS831) February - May 2011. Sunday, March 27, 2011. A Busy Month for Groupon (Highlighted by the Announcement of Groupon Now aka "2.0") and Opportunities in the B2B Market. Groupon Now will give mobile app users two choices: I'm Hungry or I'm Bored. Since our last post Groupon has *deep breath*: been readying an IPO. Somewhere between $10 and $25 billion, dealing with the President and COO Rob Solomon abruptly stepping down. Friday, March 4, 2011.

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is831digitalbeauty.wordpress.com

Felicia | The Digital Beauty Project

https://is831digitalbeauty.wordpress.com/author/felishdadish

The Digital Beauty Project. L'Oréal and Beauty in the Digital World. Geeking out about online dating, deep thoughts, and other random things in the greater Boston area. May 30, 2011. I wasn’t lying in my last post about those 30 pages of GENIUS. Sorry for the long silence, but the reason why Eunnie and I have been so MIA over the past few weeks is that we’ve been terribly busy … Continue reading →. Best co-writing team evah. April 25, 2011. Retail and Luxury Goods Conference. April 19, 2011. March 5, 2011.

is831digitalbeauty.wordpress.com

William Lauder on Social Media | The Digital Beauty Project

https://is831digitalbeauty.wordpress.com/2011/04/12/william-lauder-on-social-media

The Digital Beauty Project. L'Oréal and Beauty in the Digital World. L’Oreal’s Digital Push. Retail and Luxury Goods Conference →. William Lauder on Social Media. April 12, 2011. Beauty industry rock star William Lauder was in Boston Sunday as a keynote speaker for the annual Retail and Luxury Goods Conference at Harvard Business School. More on the conference later, but I wanted to share this bit that the CEO of Estee Lauder had to say about social media:. Now we’re all learning to embrace this pa...

is831digitalbeauty.wordpress.com

Woohoo! | The Digital Beauty Project

https://is831digitalbeauty.wordpress.com/2011/05/30/woohoo

The Digital Beauty Project. L'Oréal and Beauty in the Digital World. May 30, 2011. I wasn’t lying in my last post about those 30 pages of GENIUS. Sorry for the long silence, but the reason why Eunnie and I have been so MIA over the past few weeks is that we’ve been terribly busy graduating! Yes it’s true, folks. We are done with school! We survived. And, we are done with our research paper on digital beauty! Pause for hysterical cheering here). View all posts by Felicia →. Leave a Reply Cancel reply.

is831digitalbeauty.wordpress.com

The Digital Beauty Project | L'Oréal and Beauty in the Digital World | Page 2

https://is831digitalbeauty.wordpress.com/page/2

The Digital Beauty Project. L'Oréal and Beauty in the Digital World. Newer posts →. Beauty and the Web 2.0. March 20, 2011. I found this little article. Discussing how beauty brands are hesitant about deploying web 2.0 tools. Apparently beauty brands are pretty behind the times, as shown on this graph on the left. And I’m not alone! A whopping 92% of online users read customer reviews and 46% of them say that presence of reviews have a positive affect on purchase intent. Sephora: Doing it right. While sc...

is831digitalbeauty.wordpress.com

Paper-Time! | The Digital Beauty Project

https://is831digitalbeauty.wordpress.com/2011/04/25/paper-time

The Digital Beauty Project. L'Oréal and Beauty in the Digital World. Retail and Luxury Goods Conference. April 25, 2011. Amazingly enough, the semester is almost at a close. We have two short weeks left to finish up classes, a brief exam period, and then we graduate (hopefully) on the 20th of May. We are in full-out paper-writing mode right now, trying to distill everything we’ve been researching and talking about for the past few months into 30 pages of GENIUS. View all posts by Felicia →. Sephora'...

is831digitalbeauty.wordpress.com

Retail and Luxury Goods Conference | The Digital Beauty Project

https://is831digitalbeauty.wordpress.com/2011/04/19/retail-and-luxury-goods-conference

The Digital Beauty Project. L'Oréal and Beauty in the Digital World. William Lauder on Social Media. Retail and Luxury Goods Conference. April 19, 2011. As you probably have already gathered, Eunnie and I had the good fortune recently to attend the HBS Retail and Luxury Goods Conference a week or two ago. The keynote speakers were William Lauder from Estee Lauder, and Tommy Hilfiger. Notes from William Lauder:. Notes from the panel discussion with Lauder and Hilfiger:. View all posts by Felicia →. How do...

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is831-team-groupon.blogspot.com

Groupon Study

MS-MBA analysis of social buying for Topics in IT Strategy (IS831) February - May 2011. Sunday, March 27, 2011. A Busy Month for Groupon (Highlighted by the Announcement of Groupon Now aka "2.0") and Opportunities in the B2B Market. Groupon Now will give mobile app users two choices: I'm Hungry or I'm Bored. Since our last post Groupon has *deep breath*: been readying an IPO. Somewhere between $10 and $25 billion, dealing with the President and COO Rob Solomon abruptly stepping down. Friday, March 4, 2011.

is831digitalbeauty.wordpress.com

The Digital Beauty Project | L'Oréal and Beauty in the Digital World

The Digital Beauty Project. L'Oréal and Beauty in the Digital World. May 30, 2011. I wasn’t lying in my last post about those 30 pages of GENIUS. Sorry for the long silence, but the reason why Eunnie and I have been so MIA over the past few weeks is that we’ve been terribly busy graduating! Yes it’s true, folks. We are done with school! We survived. And, we are done with our research paper on digital beauty! Pause for hysterical cheering here). Best co-writing team evah. April 25, 2011. Amazingly enough,...

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