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Alibaba forays into Online Banking Network Transform China financial industry | Marketing Management Blog T1 2015
https://mpk732.wordpress.com/2015/05/18/alibaba-forays-into-online-banking-network-transform-china-financial-industry
Marketing Management Blog T1 2015. Marketing Management topics and updates from around the world. Skip to primary content. Alibaba forays into Online Banking Network Transform China financial industry. May 18, 2015. Chi S Siu 211274448. By Chi S Siu and Yan Ping Chau. The launch of MYbank is a major step in the creation of a full-fledged internet finance platform for etailer Alibaba. Moreover, this new financial platform is expected to open up services such as banking, loans and credit, insurance, pa...
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Lego goes 360 | Marketing Management Blog T1 2015
https://mpk732.wordpress.com/2015/05/09/lego-goes-360
Marketing Management Blog T1 2015. Marketing Management topics and updates from around the world. Skip to primary content. May 9, 2015. Jason Chuck and Nathan Cahill. The rise of the internet, pay television, mobile computing, sponsorship and social media has dramatically increased the opportunities marketers have to reach consumers, but also creating a more fractured and cloudy environment. In this splintered landscape, the concept of integrated marketing. 360 degree marketing from mbaskool.com. Perhaps...