practicetrack.blogspot.com
Practice Track Blog: April 2015
http://practicetrack.blogspot.com/2015_04_01_archive.html
Jargon-free tips, thoughts and opinions about marketing for UK accounting firms. Practice Track Main Site. Practice Track Online - websites for accountants. The biggest challenge facing accountancy practices in 2015? Standing out from the crowd. A recent survey conducted by Accountex has revealed that ‘standing out in a crowded market’ is the single most significant challenge for today’s accountancy practices. Using technology to reduce manual processes (82%). Offering new services (82%). Having working ...
practicetrack.blogspot.com
Practice Track Blog: Why we’ve gone Responsive – and why eventually everyone will have to
http://practicetrack.blogspot.com/2013/04/why-weve-gone-responsive-and-why.html
Jargon-free tips, thoughts and opinions about marketing for UK accounting firms. Practice Track Main Site. Practice Track Online - websites for accountants. Why we’ve gone Responsive – and why eventually everyone will have to. It can’t be often that the Government wins a prestigious design award – but the new website Gov.uk. Has done just that,. Beating off competition from the Shard and the Olympic flame cauldron, amongst others. The development of responsive design has changed all that. A truly res...
practicetrack.blogspot.com
Practice Track Blog: July 2015
http://practicetrack.blogspot.com/2015_07_01_archive.html
Jargon-free tips, thoughts and opinions about marketing for UK accounting firms. Practice Track Main Site. Practice Track Online - websites for accountants. Upwardly mobile: Why mobile-responsive websites are now essential. In April 2015, search engine giant Google rolled out a landmark change to its search algorithm, meaning that quality, mobile-responsive websites. Are now placed at a significant advantage over non ‘mobile-friendly’ sites, when people search the internet. However, sadly many websites h...
practicetrack.blogspot.com
Practice Track Blog: April 2013
http://practicetrack.blogspot.com/2013_04_01_archive.html
Jargon-free tips, thoughts and opinions about marketing for UK accounting firms. Practice Track Main Site. Practice Track Online - websites for accountants. Why we’ve gone Responsive – and why eventually everyone will have to. It can’t be often that the Government wins a prestigious design award – but the new website Gov.uk. Has done just that,. Beating off competition from the Shard and the Olympic flame cauldron, amongst others. The development of responsive design has changed all that. A truly res...
practicetrack.blogspot.com
Practice Track Blog: Replacing the bank manager referral
http://practicetrack.blogspot.com/2012/07/replacing-bank-manager-referral.html
Jargon-free tips, thoughts and opinions about marketing for UK accounting firms. Practice Track Main Site. Practice Track Online - websites for accountants. Replacing the bank manager referral. In the last week two accountants have separately told me the same thing: that referrals of new clients from bank managers are drying up. People do still need accountants, however, so they must be finding them in new ways – most obviously, the internet. Posted by Andrew Nixon. Subscribe to: Post Comments (Atom).
practicetrack.blogspot.com
Practice Track Blog: Blog Authors
http://practicetrack.blogspot.com/p/blog-authors.html
Jargon-free tips, thoughts and opinions about marketing for UK accounting firms. Practice Track Main Site. Practice Track Online - websites for accountants. Marian has been managing Practice Track's wide range of tax, financial and business content for over nine years. She brings a wealth of editorial expertise and experience to our printed and online publications, and has worked with firms of all sizes to create the most effective marketing copy. Subscribe to: Posts (Atom).
practicetrack.blogspot.com
Practice Track Blog: April 2012
http://practicetrack.blogspot.com/2012_04_01_archive.html
Jargon-free tips, thoughts and opinions about marketing for UK accounting firms. Practice Track Main Site. Practice Track Online - websites for accountants. Seminar title ideas for accountants. The suggestions below are ones that we’ve come up with or seen over the years, and I’ll add to this list as I spot new titles. Do feel free to suggest your own and help build up the resource. Getting paid – techniques for getting your customers to pay you quicker. Keys to business success. Tax for the self-employed.
practicetrack.blogspot.com
Practice Track Blog: May 2012
http://practicetrack.blogspot.com/2012_05_01_archive.html
Jargon-free tips, thoughts and opinions about marketing for UK accounting firms. Practice Track Main Site. Practice Track Online - websites for accountants. The Accidental Specialist – How a general practice can promote to a niche. Mark Lee writes a good article on AccountingWEB. About the value of promoting your firm as a ‘specialist’ in a particular industry niche, which raises some very interesting practical questions for accounting firms, including this one:. 8216;Accidental’ specialisms. Here are so...
practicetrack.blogspot.com
Practice Track Blog: September 2013
http://practicetrack.blogspot.com/2013_09_01_archive.html
Jargon-free tips, thoughts and opinions about marketing for UK accounting firms. Practice Track Main Site. Practice Track Online - websites for accountants. Be realistic about what SEO can do for your practice. Sadly, search engine optimisation is an industry with more than its fair share of sharks. SEO seems to have taken over from Viagra as the most common product in the email spam folder. We’re also very careful about what we promise SEO will do for your firm. Like all aspects of marketing, ...Being o...
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