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AppLift Tech Blog

AppLift Tech Blog

http://techblog.applift.com/

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AppLift Tech Blog | techblog.applift.com Reviews

https://techblog.applift.com

AppLift Tech Blog

INTERNAL PAGES

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1

Real Time Processing

http://techblog.applift.com/real-time-processing

Real Time Processing at AppLift Using Apache Storm. May 26th, 2016. Apache Storm was launched with tag Hadoop of Real Time Processing. It is essentially a. Engine which works on streaming data in ‘real-time’ (unlike Hadoop and Spark which are either batch or micro-batch processing). Brief background of Storm. Apache Storm was originally developed by Nathan Marz and the BackType team which was later acquired by Twitter. Later it was open sourced and eventually became a top level Apache project. Supervisor...

2

AppLift Tech Blog Introduction

http://techblog.applift.com/welcome-applift-tech-blog

Welcome to the AppLift Tech Blog. By AppLift Engineering Team. January 28th, 2016. Today we’re thrilled to introduce our brand new AppLift Tech Blog. While, on our main blog. We strive to offer our readers insights on mobile adverting, this tech blog will all be about engineering. So let's dive right in and start off with our first post,. We're keen to hear your feedback and suggestions as well as guest post submissions are obviously more than welcome! AppLift's First Technical Meetup in 2016.

3

AppLift's First Technical Meetup in 2016

http://techblog.applift.com/applifts-first-technical-meetup-in-2016

AppLift's First Technical Meetup in 2016. May 9th, 2016. We are happy to announce AppLift's first technical meetup in 2016. We have joined forces with Honeypot to co-host an event on the latest trends around Microservices in Startups. Microservices are one of the most discussed topics in software engineering these days. But how can Startups benefit from building Microservices? When should they start to implement Microservices? Which obstacles do companies face when they switch to Microservices?

4

AppLift Engineering ToolBox

http://techblog.applift.com/applifts-frontend-philosophy

January 28th, 2016. Here at AppLift we have multiple internal tools for managing our ad campaigns. Our methods don't deviate much from well-known practices, we prefer small autonomous components with explicit interface and we try to re-use as much code as possible. This post will be about these and other ideas that worked well for us. Our projects are typically split into two parts: the backend and the frontend. The backend consists of a bunch of services providing only restful API. Determining independe...

5

New Go MySQL Driver

http://techblog.applift.com/new-go-mysql-driver

How a Go MySQL Driver Boosted Ad Server Performance. February 12th, 2016. This is a cool open source project that was originally created by our friends at PubNative. The tech team at PubNative have come up with a nifty new Go MySQL driver that creates less objects in the heap, resulting in a lower Garbage Collection time. It’s really easy to use. Check out the readme, try it out, and give them your feedback! Part of the README, which explains the motivation:. Interface and write this driver.

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applift.com applift.com

AppLift - data driven app marketing

http://www.applift.com/datalift.html

Control your mobile marketing. Our unified platform allows you to seamlessly tap into all relevant mobile supply sources through one unique access point. Our technology connects to both RTB and API based ad channels and optimizes your spend at every stage of your app’s lifecycle to deliver the best performance for your campaigns. Data integration to deliver target LTV. Supporting all ad formats. Large ecosystem of platform partnerships. Data onboarding and audience management. At AppLift we provide all n...

applift.com applift.com

AppLift - data driven app marketing

http://www.applift.com/blog

At AppLift, Culture of Innovation and Creativity in Technology. The winners of our hackathon won a 2 weeks' trip to San Francisco, where they spent time solving real-life tech problems at AppLift Labs. Read all their adventures in this new blog post. Mdash; August 12th, 2016. The Mobile Programmatic Constellation: An Interactive Infographic. Mdash; August 10th, 2016. Celebrating AppLift APAC Office’s 3rd Birthday! July is a meaningful month for us in the AppLift APAC office: it’s our birthday month!

applift.com applift.com

AppLift - data driven app marketing

http://www.applift.com/working-applift.html

Looking for a new challenge? We are always searching for talented and driven individuals. See for yourself what a career at AppLift looks like. We love the feeling of accomplishment we move fast, every milestone counts and we don’t rest until we are satisfied. We act with integrity, take responsibility for the decisions we make and follow our commitments through to the end. Appreciation for the team. Drive for personal growth. You can always contact our dedicated HR team. Looking for a new challenge?

applift.com applift.com

AppLift - data driven app marketing

http://www.applift.com/open-positions.html

We offer exciting opportunities on all experience levels, from Business to Engineering, from Product Management to Design, from HR to Finance. 200 people from 40 different nationalities. 9 international offices across Europe, Asia and Americas. Learn from the best in a dynamic, fast and challenging work environment. Dev - Ops Engineer (m/f) for AppLift. Front End Engineer (m/f) for AppLift. Full Stack Software Engineer (m/f) for AppLift. Senior Data Scientist (m/f) for AppLift. Marketing, PR and Design (...

applift.com applift.com

AppLift - data driven app marketing

http://www.applift.com/kr

DataLift 360으로 모바일 마케팅을 통합하세요! 하나의 통합된 솔루션을 통해 모바일 광고에 필요한. 모든 것을 관리할 수 있습니다. 모바일 마케팅 성과를 확인할 수 있습니다. 모바일 마케팅과 관련해서 다양한 제품과 서비스가 존재하지만, 결국 가장 중요한 것은 ROI(Return on Investment)입니다. 앱리프트는 광고주가 투자하는 모든 비용을 효율적으로 사용함으로써 모바일 광고가 성공으로 이어질 수 있도록 돕습니다. 모바일 앱 마케팅의 모든 단계를 지원합니다. 성공적인 앱 마케팅을 위해서는 단계별 전략이 필요합니다. 앱리프트는 앱 배포, 출시, 성장, 리텐션과 같은 모든 단계에 맞는 솔루션을 제공합니다. 모바일 광고에 필요한 모든 것을 하나의 통합된 솔루션에서 진행할 수 있습니다. 앱리프트의 솔루션을 통해 앱 광고를. 오픈 RTB VS 소셜 API: 새로운 모바일 애드 테크 양대 산맥. 오늘날 모바일 광고주가 프로그래매틱 방식으로 비디오, 네이티브, 이미지 배너 인벤토리를 구입할 수...

applift.com applift.com

Five Reasons Why Mobile Advertisers Should Love Programmatic Media Buying

http://www.applift.com/blog/programmatic-media-buying.html

Five Reasons Why Mobile Advertisers Should Love Programmatic Media Buying. May 15th, 2015. Programmatic media buying has been around for a while, but there are still a lot of people who don’t really know what it is. That’s about to change, because programmatic media buying is going mainstream, and mobile advertisers need to start planning now to avoid being left behind. What is programmatic media buying? Why are mobile advertisers excited about programmatic buying? Optimization of prime media inventory.

applift.com applift.com

AppLift - data driven app marketing

http://www.applift.com/zh

Gamescom is Europe’s epicenter for games and gamers. The entire industry will be presenting itself not only to the general public at the trade fair, but also to trade visitors in particular. Take advantage of Europe's leading B2B entertainment trade fair - and thus a central sales and media platform for the industry - for your business success. 作为参与 Life at AppLift (AppLift员工生活真风采)系列活动的一份子,让我们一起带着你飞往(千真万确的哦 ) 本公司设在亚太区的首尔办公点并向你展示公司员工们在今年四月里努力工作的忙碌情景。 Sign up to receive our newsletter.

applift.com applift.com

AppLift - data driven app marketing

http://www.applift.com/imprint.html

10178 Berlin, Germany. Tel: 49 30 240 888 200. Fax: 49 30 240 888 229. Email: info[at].applift.com. Tim Koschella, Maor Sadra, Stefan Benndorf. Amtsgericht Charlottenburg; HRB: 143612 B. The following legal information is required according to German law:. Die bereitgestellten Informationen auf dieser Website wurden sorgfältig geprüft und werden regelmäßig aktualisiert. Jedoch kann keine Garantie dafür übernommen werden, dass alle Angaben zu jeder Zeit vollständig, richtig und/oder in letzter Aktuali...

applift.com applift.com

AppLift - data driven app marketing

http://www.applift.com/talks.html

Mobile Data and Privacy. Andrew Birnbryer, Vice President of Advertising @ AppLift. App promotion summit Berlin 2015. Latest Trends in LTV Optimization. Thomas Sommer, Senior Content Marketing Manager. App promotion summit Berlin 2015. Creating a YouTube App Marketing Campaing. Michael Puriz, Senior Manager Strategic Partnerships. ADVERTISING USER ACQUISITION APP STORE DISTRIBUTION. Casual Connect Asia 2013. Mobile Games Distribution 2.0: Why the Big Appstores Won’t Do the Job for You.

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8220;Clean in Business” Google Community. On January 22, 2014, in Company stuff. Following on from the interest in the Clean Language presentation, We’ve started a Google group for Clean Language. In Business which people might be interested in https:/ plus.google.com/communities/100438077387632793745. Notably I’ve got some of my colleagues to join, so if you’ve got specific questions about what we do, it should get perspectives from people other than just me. Which I think is important. Couldn’t f...

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Metrics for Adtech Prediction Models. Machine learning models are ubiquitous in adtech today. One of the most common applications of machine learning in adtech is building a predictive model to estimate probabilities of rare events like clicks and installs. Mdash; January 11th, 2017. One of the key meetings in a scrum cycle is the Pre-Planning. As each team adapts the process differently, it probably has a bit different way of doing this meeting. Mdash; August 30th, 2016. Model engineering at AppLift.

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