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Matt Mayfield's Blog on Business

Matt Mayfield's Blog on Business. Referenceability & Introducability. Take the express lane to getting customers for large, complex products. Introducability gets you the Target’s attention and results in a high probability of a meeting taking place. Unfortunately it does little to build trust or get you any closer to closing a deal with the prospect. For this, you need another type of Connector– one with “Referenceability”. Connectors with Referencability Read more…. 3 Great Books for Sales and Marketing.

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Matt Mayfield's Blog on Business | telekta.com Reviews

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Matt Mayfield's Blog on Business. Referenceability & Introducability. Take the express lane to getting customers for large, complex products. Introducability gets you the Target’s attention and results in a high probability of a meeting taking place. Unfortunately it does little to build trust or get you any closer to closing a deal with the prospect. For this, you need another type of Connector– one with “Referenceability”. Connectors with Referencability Read more…. 3 Great Books for Sales and Marketing.

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1 matt

2 no comments

3 3 great books

4 book

5 customer centered selling

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7 outsourcing startup sales

8 discovery phase interviews

9 managing salesmen

10 older entries

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Matt Mayfield's Blog on Business | telekta.com Reviews

https://telekta.com

Matt Mayfield's Blog on Business. Referenceability & Introducability. Take the express lane to getting customers for large, complex products. Introducability gets you the Target’s attention and results in a high probability of a meeting taking place. Unfortunately it does little to build trust or get you any closer to closing a deal with the prospect. For this, you need another type of Connector– one with “Referenceability”. Connectors with Referencability Read more…. 3 Great Books for Sales and Marketing.

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Matt Mayfield's Blog on Business

http://www.telekta.com/blog/page/2

Matt Mayfield's Blog on Business. With salesmen, you pay for results through commission. What is there to manage? We pay salesmen almost exclusively based on results (not effort), yet they do not control markets, don’t make the products they sell, and have few control points within the customer. Read more…. Scaling down multi-company corproate structures. Scaling Down Multi-Company Corporate Structures. In a previous post, I discussed the three basic organization structures. There is the right way, the w...

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Matt Mayfield's Blog on Business » orgDiagram

http://www.telekta.com/blog/2010/11/scaling-down-multi-company-corproate-structures/orgdiagram

Matt Mayfield's Blog on Business. E-Mail (will not be published) (required). Subscribe to comments feed. Scaling down multi-company corproate structures. Valid XHTML 1.1.

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Matt Mayfield's Blog on Business » Discovery Phase Interviews

http://www.telekta.com/blog/2014/02/discovery-phase-interviews

Matt Mayfield's Blog on Business. How-to Guide (suitable when your offering is big, complex, and expensive). Lean Startup (Riess) and other modern product launch concepts focus on selling early and often. This first phase is the big exception. Here we want to confront customers but make it absolutely clear that we are not. Sure if we will ever sell, or even sure what the offering might look like or be priced. Instead, we are journalist on a mission to understand the customer and their business. Sure if w...

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Matt Mayfield's Blog on Business » Rewarding Salesmen

http://www.telekta.com/blog/2011/01/managing-salesmen/img_0442

Matt Mayfield's Blog on Business. E-Mail (will not be published) (required). Subscribe to comments feed. Valid XHTML 1.1.

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Matt Mayfield's Blog on Business » conflict

http://www.telekta.com/blog/2011/10/client-message-and-your-message-collision/conflict

Matt Mayfield's Blog on Business. E-Mail (will not be published) (required). Subscribe to comments feed. Client Message And Your Message Collision. Valid XHTML 1.1.

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Matt Mayfield's Blog on Business. Referenceability & Introducability. Take the express lane to getting customers for large, complex products. Introducability gets you the Target’s attention and results in a high probability of a meeting taking place. Unfortunately it does little to build trust or get you any closer to closing a deal with the prospect. For this, you need another type of Connector– one with “Referenceability”. Connectors with Referencability Read more…. 3 Great Books for Sales and Marketing.

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