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The Jiveman: | 20 minutes into the future of Marcomms

20 minutes into the future of Marcomms

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The Jiveman: | 20 minutes into the future of Marcomms | thejiveman.wordpress.com Reviews
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The Jiveman: | 20 minutes into the future of Marcomms | thejiveman.wordpress.com Reviews

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20 minutes into the future of Marcomms

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Badge engineering runs out of road | The Jiveman:

https://thejiveman.wordpress.com/2009/04/05/badge-engineering-runs-out-of-road

20 minutes into the future of Marcomms. Badge engineering runs out of road. A masterclass in Fail. While marcomms at its best is a kind of alchemy, sometimes there really is no way to mask the cynical reality of a product. American auto firms (and the Rover of the 1980s) have often made the mistake of assuming some faux woodgrain and a wink to the snobby side in all of us represents some kind of alchemical process which can turn a painfully ordinary car into an object of desire. The ‘Cadillac’ Cimarron w...

2

Seven steps to heaven: The return of real Polaroid film? | The Jiveman:

https://thejiveman.wordpress.com/2009/02/03/seven-steps-to-heaven-the-return-of-real-polaroid-film

20 minutes into the future of Marcomms. Seven steps to heaven: The return of real Polaroid film? I’ve not mentioned it because I wanted to be sure it was legitimate – but something wonderful is happening in the Netherlands. The hollowed out shell of Polaroid ended production of its traditional film products in June of last year. Harman Technology (Ilford) and others apparently tried to do a deal with them, but it was not to be. With the photographic community via social media. February 3, 2009 / 9:02 pm.

3

Class, Axed | The Jiveman:

https://thejiveman.wordpress.com/2009/07/23/class-axed

20 minutes into the future of Marcomms. This particular corner of electric narcissism has been too quiet too long. Rather than bore all three of you with the many reasons why I’ll just get on with it. A few weeks back Kodak made the tragic, inevitable announcement that they are to cease production of Kodachrome. Anniversary collectors packs, maybe bring back 120 format and the lost ASA 25 and 200 versions for a limited time before saying goodbye? July 23, 2009 / 1:58 pm. Jump to comment form. You are com...

4

Annihilating an Icon: Matsushita Murders the Technics SL-1200 | The Jiveman:

https://thejiveman.wordpress.com/2010/11/21/annihilating-an-icon-matsushita-murders-the-technics-sl-1200

20 minutes into the future of Marcomms. Annihilating an Icon: Matsushita Murders the Technics SL-1200. It has been rumoured for years, often perhaps with the cynicism of local distributors wanting to get a flood of orders, but it looks as if the Technics SL-1200 series has finally been flushed away by Matsushita (Panasonic to most) like a dead bug, an unwanted distraction. In a purely accounting sense these products should not exist they are a distraction. Of course that is not how a brand works, how...

5

3D goes back to the B | The Jiveman:

https://thejiveman.wordpress.com/2010/08/19/3d-goes-back-to-the-b

20 minutes into the future of Marcomms. 3D goes back to the B. Whenever it feels confused or threatened Hollywood reaches for 3D like a desperate salesman trying to half remember a ridiculous promise to close that crucial deal. In the 1950s television looked like Death to the industry so the challenge was to find a way to pack more bums on those seats with something the little flickery bit of new furniture could not hope to compete with. 3D was a big part of it and was rolled out. Or not. Because by ...

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20 minutes into the future of Marcomms. Annihilating an Icon: Matsushita Murders the Technics SL-1200. It has been rumoured for years, often perhaps with the cynicism of local distributors wanting to get a flood of orders, but it looks as if the Technics SL-1200 series has finally been flushed away by Matsushita (Panasonic to most) like a dead bug, an unwanted distraction. Most will have some sense of its greatness, […]. Posted at 6:28 pm on November 21, 2010 2 comments. Filed Under: Awful stuff. Create ...

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