knownewmarketing.blogspot.com
Know New Marketing: May 2008
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Thursday, May 8, 2008. Talking Chalk at Web 2.0 Expo 2008. So what have I been up to recently on the blog front.experimenting with what I hope is more engaging content. Here's my first attempt using slideshare.net to record my chalk talk at Web 2.0 Expo 2008. Subscribe to: Posts (Atom). I like driving marketing innovation. I am particularly interested in viral and social media and guerilla techniques that deliver high ROI. Its a great time to be a marketer, especially if you have a small budget!
knownewmarketing.blogspot.com
Know New Marketing: September 2007
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Friday, September 28, 2007. The Battle for Relevance Rages On. I’m following up my opening rant with some news from the front. There were two very interesting developments in the battle for your attention this week that play exactly in to what I waxed on about last week. First of all, the. These guys are hoping ThePudding is sweet enough to convince you to do so. Move If you tuned into NPR’s. On Sunday, you were treated to a great story on Ad Block Plus. Friday, September 21, 2007. Yes it's a play on wor...
knownewmarketing.blogspot.com
Know New Marketing: December 2009
http://knownewmarketing.blogspot.com/2009_12_01_archive.html
Friday, December 4, 2009. Lifetime Social Value, How Sony Screwed the Pooch. I felt horrible about it. My family has been life long Sony bigots. Our first color TV was a Sony and we've had a strong preference for Sony products ever since including desktops, laptops, DVD. Players, stereos, Walkmen. Clock radios, etc. Not only had Elaine bought the laptop I recommended, she recommended Sony to several other people some of whom also bought. We really aren't gamers (except for Elaine's new. Player that will ...
knownewmarketing.blogspot.com
Know New Marketing: The Need for Feed: RSS & Twitter, Why They May be Like Peanut Butter and Jelly
http://knownewmarketing.blogspot.com/2009/06/need-for-feed-rss-twitter-why-they-may.html
Monday, June 8, 2009. The Need for Feed: RSS and Twitter, Why They May be Like Peanut Butter and Jelly. The challenge with all things social media is keeping them up-to-date. Blogs can be a serious drain as they beg for content like Audrey in 'Little Shop of Horrors.' If you are using Twitter to communicate with your network and push relevant content, you may be experiencing the same thing. Even keeping up with 140 character posts can be a grind. Http:/ www.twitter.com/topcrmbloggers. Like a good blog po...
knownewmarketing.blogspot.com
Know New Marketing: October 2009
http://knownewmarketing.blogspot.com/2009_10_01_archive.html
Thursday, October 15, 2009. This is How We Do It: Social Media at Oracle. Hey Here's an interview I just did at Oracle OpenWorld 09 on our social media efforts at Oracle. Just advance the stream to about 31 minutes and 20 seconds. Subscribe to: Posts (Atom). I like driving marketing innovation. I am particularly interested in viral and social media and guerilla techniques that deliver high ROI. Its a great time to be a marketer, especially if you have a small budget! View my complete profile.
knownewmarketing.blogspot.com
Know New Marketing: May 2009
http://knownewmarketing.blogspot.com/2009_05_01_archive.html
Wednesday, May 27, 2009. The Unicorn Factor @ The Twitter Conference. 140, The Twitter Conference just ended - a conference focused on the tools and trends of the real time web. We were there to see what we could leverage immediately in our marketing efforts. One of the presenters revealed the perfect quote originally served up as a tweet to sum up much of the content at events like this - 'All Unicorn, No Cupcake.'. We got some Cupcake nonetheless, taking away a few gems. To this was was Jason Calacanis.
knownewmarketing.blogspot.com
Know New Marketing: The Extra Hurdle for Marketing Through Social Media: You Gotta Make 'em Feel
http://knownewmarketing.blogspot.com/2009/06/extra-hurdle-for-marketing-through.html
Thursday, June 18, 2009. The Extra Hurdle for Marketing Through Social Media: You Gotta Make 'em Feel. So we've been chatting recently with a vendor, Corporate Visions. They follow the. Made to Stick: Why Some Ideas Survive and Others Die. Actually the agency they hired) really nailed this approach. It's interesting to note how intertwined the notion of making a message stick, something good salespeople have known how to do forever, and our expectations associated with new and social media. My name is Jo...
knownewmarketing.blogspot.com
Know New Marketing: This is How We Do It: Social Media at Oracle
http://knownewmarketing.blogspot.com/2009/10/social-media-at-oracle.html
Thursday, October 15, 2009. This is How We Do It: Social Media at Oracle. Hey Here's an interview I just did at Oracle OpenWorld 09 on our social media efforts at Oracle. Just advance the stream to about 31 minutes and 20 seconds. Blogs are so informative where we get lots of information on any topic. Nice job keep it up! November 25, 2009 at 12:48 AM. Subscribe to: Post Comments (Atom). View my complete profile. Subscribe To My Podcast. This is How We Do It: Social Media at Oracle. Link In to Me.
knownewmarketing.blogspot.com
Know New Marketing: February 2008
http://knownewmarketing.blogspot.com/2008_02_01_archive.html
Wednesday, February 27, 2008. Bye Baidu, Google? Did you really think there was going to be just one newspaper replacement for the web? Nope, but they seemed to have a smokin. It happens to everyone, GOOG. What would financial markets be without new starlets. All the time. Irrational exuberance and rational pragmatism - two cousins that hate each other, but absolutely can't live without one another. Will Google be a big part of the web experience for some time? Company is going to own all or even most of...
