viralmktexperience.blogspot.com

The Viral Marketing Experience

Wednesday, April 29, 2009. Now that this whole experience is coming to an end, it is the time to produce some reflection around the buzz that we were able to generate, within a short-time period, and using no more than typical viral marketing tools. Over 300 people took a look at our assignment! More than a dozen people actually took their time to produce relevant contents within the scope of our project. People from mainly Portugal, the US, Brazil, and the UK. Posted by Gonçalo Soares da Costa. This blo...

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Wednesday, April 29, 2009. Now that this whole experience is coming to an end, it is the time to produce some reflection around the buzz that we were able to generate, within a short-time period, and using no more than typical viral marketing tools. Over 300 people took a look at our assignment! More than a dozen people actually took their time to produce relevant contents within the scope of our project. People from mainly Portugal, the US, Brazil, and the UK. Posted by Gonçalo Soares da Costa. This blo...

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The Viral Marketing Experience | viralmktexperience.blogspot.com Reviews

https://viralmktexperience.blogspot.com

Wednesday, April 29, 2009. Now that this whole experience is coming to an end, it is the time to produce some reflection around the buzz that we were able to generate, within a short-time period, and using no more than typical viral marketing tools. Over 300 people took a look at our assignment! More than a dozen people actually took their time to produce relevant contents within the scope of our project. People from mainly Portugal, the US, Brazil, and the UK. Posted by Gonçalo Soares da Costa. This blo...

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viralmktexperience.blogspot.com

1

The Viral Marketing Experience: Viral gone wrong

http://viralmktexperience.blogspot.com/2009/04/viral-gone-wrong.html

Tuesday, April 21, 2009. Good news travels fast; bad news, even faster. The Internet brought companies closer to their customers, and greatly contributed to building great viral marketing initiatives. Yet, on-line social networks might also be the carriers of armful messages that might end up hurting a brand's reputation, whenever there is no proper response. Amazon and Domino's Pizza are now learning this the hard way. Follow this link. By: Rui Carvalho, Magellan MBA. Posted by Gonçalo Soares da Costa.

2

The Viral Marketing Experience: Straight to the heart

http://viralmktexperience.blogspot.com/2009/04/straight-to-heart.html

Friday, April 17, 2009. Straight to the heart. A classic. Once again, YouTube was the base to spread Becel's healthy message to hundreds of thousand of consumers. Posted by Gonçalo Soares da Costa. Subscribe to: Post Comments (Atom). What are we up to? We are a group of MBA students developing an assignment on Viral Marketing for the Relationship Marketing course. Join us on LinkedIn. Useful links and goodies. Blog de Marketing and Publicidade. Sangue, Suor and Ideias. Facts and Figures Revealed.

3

The Viral Marketing Experience: Yes, he could

http://viralmktexperience.blogspot.com/2009/04/yes-he-could.html

Friday, April 17, 2009. Yes, he could. Barack Obama’s presidential run was, aside its political and historical meaning, a viral marketing wonder. Check out this presentation. On the effect of the combination of A powerful message and Swift social communication platforms. Is also worth watching! Posted by Gonçalo Soares da Costa. Subscribe to: Post Comments (Atom). What are we up to? We are a group of MBA students developing an assignment on Viral Marketing for the Relationship Marketing course.

4

The Viral Marketing Experience: Web interaction

http://viralmktexperience.blogspot.com/2009/04/web-interaction.html

Sunday, April 19, 2009. Viral marketing is also about interacting with our customer-base. Other than spreading a given message, viral marketing is also a good way to learn more about your customer. J&B's 'Start a party'. Campaign is an example of this. On the other hand, Playboy TV (at Portuguese TV operator ZON TV Cabo) is being promoted through the community website Garagem da Lili. Posted by Gonçalo Soares da Costa. Subscribe to: Post Comments (Atom). What are we up to? Join us on LinkedIn. Take a loo...

5

The Viral Marketing Experience: Tweet for 100K

http://viralmktexperience.blogspot.com/2009/04/tweet-for-100k.html

Wednesday, April 29, 2009. Following Lisa Ramos-Oakley’s suggestion, as a result of our discussion in the Unilever Group of Linkedin, we present Hugh Jackman and his grand viral marketing campaign - He is giving away $100K Aussie dollars to the charity with the best tweet. Thank you Lisa for the tip! Bellow is an example of a tweet:. Posted by Maria Joao Brochado Correia. Subscribe to: Post Comments (Atom). What are we up to? Join us on LinkedIn. Useful links and goodies. Blog de Marketing and Publicidade.

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The Viral Marketing Experience

Wednesday, April 29, 2009. Now that this whole experience is coming to an end, it is the time to produce some reflection around the buzz that we were able to generate, within a short-time period, and using no more than typical viral marketing tools. Over 300 people took a look at our assignment! More than a dozen people actually took their time to produce relevant contents within the scope of our project. People from mainly Portugal, the US, Brazil, and the UK. Posted by Gonçalo Soares da Costa. This blo...

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