psp046.wordpress.com
Shock advertisement – Are you scared of the taboo? | psp046
https://psp046.wordpress.com/2012/12/07/shock-advertisement-are-you-scared-of-the-taboo
December 7, 2012 / psp046. Shock advertisement Are you scared of the taboo? Corporate Chhattisgarh — “Martyr” (India, 2008). I have always been inspired by the minds of the advertisement firms, which bring to the front issues that are on a world level also known as shock advertisement. The advert that came to my mind is the Italian clothing retailer United colours of Benetton advert that showed a newborn baby with the umbilical cord what does this have to do with the brand? Marketing News, March 14.
caringconsumerblog.wordpress.com
Week 9 – ASDA: tricks of the trade | Caring Consumerism
https://caringconsumerblog.wordpress.com/2012/11/28/week-9-asda-tricks-of-the-trade
Ethical branding and consumerism, whether consumers care and whether they even should. Week 9 – ASDA: tricks of the trade. November 28, 2012. Middot; by pippabeston. Middot; in Uncategorized. Middot; 7 Comments. So this week Bangor has welcomed a new corporate giant to town. We probably all know what and where it is, but how did they suck us in so quickly? I didn’t go to the opening, so these are thoughts from the other side of the fence. Another thing that I noticed was the sheer amount of freebies that...
psp046.wordpress.com
Why is my choice better than your choice? Brand Loyalty! | psp046
https://psp046.wordpress.com/2012/11/16/why-is-my-choice-better-than-your-choice-brand-loyalty
November 16, 2012 / psp046. Why is my choice better than your choice? We all have a reason why we purchase what we do, how we rationalise this is up to us. The launch of the internet and social networking sites allow us to promote and debate why our chosen choice is better than others. Is this a new way to compete for status? IPhone versus Android, MAC versus PC. Does money play a factor? Does the cost of a product, increases loyalty to it? How about the more intelligent and savvy a product? You are comm...
caringconsumerblog.wordpress.com
week 10 – All aboard the Consumer Train, next stop – Capitalism Central! | Caring Consumerism
https://caringconsumerblog.wordpress.com/2012/12/07/week-10-all-aboard-the-consumer-train-next-stop-capitalism-central
Ethical branding and consumerism, whether consumers care and whether they even should. Week 10 – All aboard the Consumer Train, next stop Capitalism Central! December 7, 2012. Middot; by pippabeston. Middot; in Uncategorized. Middot; 3 Comments. Over the weekend I found myself in Basingstoke waiting for a friend to finish work. Instead of waiting in the freezing cold, I ventured into the huge shopping centre nearby. There are different consumers who make up this ecosystem, and Bloch (1994). Colour was on...
annapritchardblog.wordpress.com
Environments That Make-up The Money | Cosmetically Consumed
https://annapritchardblog.wordpress.com/2012/11/21/environments-that-make-up-the-money
A Sweet Treat, Theme for The Skin →. Environments That Make-up The Money. November 21, 2012. This is likely so that attention is drawn to the colours and branding of the beauty counters, giving our visual cortex of the brain less information to recognize and distract us from the environment they’re set in. Open space is also used as a way of encouraging longer shopping visits and reducing unpleasant experiences such as crowding (Bateson and Hui, 1987). November 22, 2012 at 12:33 pm. A Sweet Treat, Theme ...
consumercolumn.wordpress.com
Smell Before You Buy | consumercolumn
https://consumercolumn.wordpress.com/2012/10/26/smell-before-you-buy
Smell Before You Buy. If there is one thing I know about ladies and there maybe only one thing I know, is that the ladies love the smell of a man. So how does a man get all the girls? If we want to smell of nature then the advertisement below might work well. Clearly, this is not the look men will go for these days. Men want to feel and smell sexy, and by doing this we feel ready for the day ahead and feel confident talking to the ladies. Take the image below; this is more like it right? Masculinity is a...
thinkoutsidethecliche.wordpress.com
A Totally Unnecessary Evil | Think Outside The Cliché
https://thinkoutsidethecliche.wordpress.com/2012/12/07/a-totally-unnecessary-evil
Think Outside The Cliché. If you always make the right decision, the safe decision, the one most people make, you will be the same as everyone else. Paul Arden. December 7, 2012. A Totally Unnecessary Evil. I brush my teeth twice a day, once in the morning and once in the evening. I buy my toothpaste from Morrisons. Nothing shocking there either. Once I buy this toothpaste I go home, take it to the bathroom, take it out of its box to put in the recycling bin and put the tube on the shelf next to the sink.
asaconsumer.wordpress.com
You buy, I buy! | asaconsumer
https://asaconsumer.wordpress.com/2012/11/22/you-buy-i-buy
Little house of crystal.com site. You buy, I buy! Several days before, I happened to see a cup in the cabinet with much dust on it. Then I began to memorize under what circumstance I bought it. Actually, I do not need it at all, and I bought it just because all of my friends wanted to buy it and I followed them. Did you have such experience before? I found myself easily be pressured by the group to change my attitudes, beliefs or actions. So this week let’s talk about the conformist mentality. Another fa...
asaconsumer.wordpress.com
Custom-made, Just for you | asaconsumer
https://asaconsumer.wordpress.com/2012/11/29/custom-madejust-for-you
Little house of crystal.com site. Custom-made, Just for you. Have you received such lettering chocolate? Or have you ever requested to letter some special words on your rings? I think you must have heard or experienced this kind of service custom-made. Many companies in various fields are now devoting to developing their custom-made service. This kind of service appeals to many customers who are seeking to unique products those are totally right for them. Making customers feel important. Maintaining cont...
pururuwang.wordpress.com
Selling with experience! | Study of Consumer psychology
https://pururuwang.wordpress.com/2012/10/24/experiential-consumption
Study of Consumer psychology. In this blog, I will discuss some stuff about experiential consumption and marketing since I find that experience is becoming a vital part of selling. So the first question, what is experiential consumption? From the early study, it could just simply be the consumption of experience which focuses on the consumer’s need of emotion, like fun, pleasure and excitement (Hirschman and Holbrook, 1982). It seems that experiential marketing is achieving a great success. Why does ...
